HelpWebsite Tracking

  • Will BuzzFeed’s Viral Dashboard make my life awesome?

    Probably! If your site publishes content on a regular basis and your goal is to make that content as viral as possible, then BuzzFeed’s Dashboard — and the sweet, sweet stats it provides — are for you.

    If your site is a brochureware site, a very personal site, or gets very little traffic then it’s probably not your cup of tea.

  • Will BuzzFeed’s tracking code work on my site?

    Most likely! If you have access to your template files (usually HTML or PHP) and can add a simple script tag to them, you should be all set.

    If you have a self-hosted site running WordPress, MovableType, or other such software you shouldn’t have a problem. It also works great with Typepad, Tumblr, Squarespace and other hosted platforms that let you install Javascript code.

    Some platforms, such as and Google Sites do not allow you to install 3rd party tracking code so in those cases it won’t work.

  • What’s the difference between seed and viral traffic?

    Glad you asked! Seed traffic is internal traffic, or when visitors land on a page after following a link from another page on your site.

    Viral traffic is traffic from visitors coming from elsewhere on the web such as blogs, Facebook, Twitter, search engines, and direct traffic.

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