A set of pictures of children asking to be rescued while holding pictures of Pokémon has gone viral, the latest in a string of pleading pictures from Syria.
The series' explosion in popularity comes just one day after #PrayforSyria was the top trending topic worldwide on Twitter.
The pictures, taken in the villages of Kafranbel and Kafer-Zaita, are both simple and devastating.
"I'm from Kafer Zaita, save me," these two read.
Kafranbel in particular has made a name for itself with a slew of posters designed to catch the eye of the English-speaking world since 2011, just months into Syria's civil war.
And children from the village posted this video pleading for the US to begin airstrikes against Syrian president Bashar al-Assad's forces back in 2013 as well.
They aren't the only ones who've been trying to use Pokémon's recent resurgence to draw attention to Syria's crisis.
"The world has become obsessed with this video game, so I told myself why not use it as a medium to convey our suffering," graphic designer Saif Tahhan told Al-Arabiya.
"Everyone is now searching for Pokemon, however, Syrians are searching for the basic necessities of life. Honestly, I don't think the world feels for us."
Hayes Brown is a world news editor and reporter for BuzzFeed News and is based in New York.
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