back to top

24 Times Millennial Clothing Truly Went Too Far

"Fridays we be like...squad goals."

Posted on

1. If you've ever shopped for women's clothes you've probably been confused about the seemingly random words thrown onto T-shirts.

Forever 21

2. Sometimes you think you've found a cute flannel shirt and when you turn it around it says "NEVER SAY MONDAY".

3. And when you probably just wanted a nice, simple sweater, out of nowhere you're hit with this.

Forever 21
Forever 21

Ah yes, Monday is under the list "no-words" and tacos are listen under "yes-words".

4. You used to stress about finding jeans that properly fit, but now you just want jeans without meaningless text.

Forever 21

5. If you're after a plain white T-shirt, you're also out of luck.

Forever 21

6. Seriously, plain white tees are rare creatures hidden among a world of whatever this is.

Forever 21

7. This literally means nothing except that a perfectly nice black tee is unwearable.

Unless, of course, you see this shirt and think, Hey, that's my squad goal! – in which case they've succeeded!!
reddit.com

Unless, of course, you see this shirt and think, Hey, that's my squad goal! – in which case they've succeeded!!

8. I mean, if "rebel youth" is the personal brand you're after then you're going to have an easy time shopping on the high street.

ASOS
ASOS

9. If you're a young person who uses greetings like "hi" and "bye" you can bask in the relatability of this clothing.

ASOS
ASOS

10. And this is the perfect shirt for you if just maybe, for some reason, you specifically want people to know you aren't a blogger.

Forever 21
Forever 21

Because blogging is something young people like to talk about, right???

11. There's probably a massive Millennial Simulator at some design headquarters that comes up with this stuff.

12. The machine knows millennial likes and dislikes, and generates these designs accordingly.

13. There's no other way to explain this.

14. And really, how else would this "ride with unicorns, swim with mermaids" concept make it past the idea board?

New Look

15. Apparently young people really love mermaids, so once you throw a hashtag in there, you're good to go.

16. And it's basic science that if you add "AF" to anything, young people will flock to it like sheep.

ASOS
ASOS

Somewhere a shirt that simply says "shirt AF" is patiently waiting to be discovered.

17. This shirt was a natural next step for butt-obsessed, Starbucks-loving youths.

Etsy
Etsy

18. And why would you buy a simple textured tee when you can get one that showcases your nonchalant attitude with the words "ok then"?

Forever 21
Forever 21

19. The best way to get in the mind of your market audience is to pick out any words you don't understand from Twitter.

It helps if you're capitalizing on trendy political movements.
Twitter: @peachfloss

It helps if you're capitalizing on trendy political movements.

20. But it's actually remarkably easy; any key word will sell.

Forever 21
Forever 21

21. In fact, what better way to come up with concepts than to scroll down Instagram and just pick out the first tag you see.

Vero Moda

22. And if you're feeling really fancy you can throw a whole bunch of ~trendy~ phrases together.

Forever 21
Forever 21

23. Who actually buys these clothes remains a mystery.

H&M

24. But as long as young people continue to exist, they'll keep trying.

And try they did.