It's made from plants, but it looks and tastes like meat.
At first, the "beef" was sort of mushy and clumped together on the pan, but it soon changed texture just like ground meat does. It firmed up and began to crumble while it also turned brown in color.
If you blind-folded me and gave me a taste of real ground beef and the Beyond Meat version, I really don't think I would have known the difference. This is not a sponsored post, people, I am genuinely mind-blown by this stuff.
The faux-lognese (see what I did there) had a chewy, sort of fatty texture and a super savory and delightfully greasy taste to it. It was genuinely so good.
Beyond Beef will be available the week of June 24 in select grocery stores. Head to Beyond Meat's website to see where to find it near you.