Know Your Meme: Boxxy

Rocketboom lays out the confusing, sordid, sad tale of Boxxy for us with characteristic scientific rigor.

Note that BuzzFeed appears near the top of the Ponzi Scheme pyramid around 2:28. I can’t tell whether this is a compliment or not, but then, pretty much everything about Boxxy is a mystery. A beautiful, terrifying mystery.

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