Reading can help prevent Alzheimer's.
Being a reader means you're more likely to learn something new, like whether or not your cat is trying to kill you.
People who read are more likely to vote, exercise, and be more cultural.
Reading a book reduces stress, and puts you in a better mood.
Reading can be therapeutic.
Having trouble remembering where you put those keys? Reading enhances your memory.
Reading actually does make you seem sexier, especially to women.
Reading helps to boost your analytical thinking.
Reading expands your vocabulary, so you'll sound like a smartie.
Opening a book makes you a better writer.
Fiction books increase your ability to empathize with others.
People who read are more likely to get ahead when it comes to their careers, and life in general.