Skip To Content

    55 TikTok Products That Are Just Plain Sensible Purchases

    Your noggin will be so grateful for this cult-fave Carhartt beanie come fall.

    We hope you love the products we recommend! All of them were independently selected by our editors. Some may have been sent as samples, but all opinions and reviews are our own. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

    1. A stapleworthy quilted puffer jacket perfect for that cold-but-not-quite-freezing part of the season. Except YOWZA, good luck deciding from all the cute colors it comes in, because I am personally STUMPED. 

    Model in an ivory zippered puffer jacket
    Model in a sage green version
    Amazon

    Check out a TikTok of the puffer jacket

    Reviewers say to size down! 

    Promising review: "I wore this during a trip to NYC. Temps ranged from the mid-40s to mid-50s, and this kept me warm, was comfy, and was cute with all of my outfits. And the best part, it has ample pocket space, so I didn't have to carry a clutch!" —Kandace

    Get it from Amazon for $62.99+ (get this price by clipping the $6 off coupon on the product page; available in women's sizes XS–L and 15 colors). 

    2. A no-scrub weekly shower cleaner so handy you can quite literally "set and forget" to maintain its cleanliness over time — once you apply it after a shower, you just have to wait 8 to 12 hours and it'll quietly tackle the soap scum, grime, oils, mold, and mildew stains without any elbow grease from you.

    A dirty shower with a yellow floor
    The shower floor all clean

    Promising review: "I have well water. Something in my well water reacts with copper plumbing and turns my shower tiles blue. Since my bathroom color scheme isn't on the blue spectrum, this is problematic. The well water also causes the shower glass to film up quickly. I've tried dozens and dozens of cleaners and scrubbed till my arms ached trying to get ahead of the blue and scumminess. My ambition in life is NOT to be a full time bathroom scrubber! I saw this stuff on a professional house cleaner's TikTok (sorry, don't remember which one) and thought 'what the heck, might as well give it a try.' Oh my goodness, the first day after my shower I sprayed this stuff all over and walked away. The next morning there was a NOTICEABLE reduction in the blue and the glass looked clearer too. Day two, sprayed again and walked away. The next morning the blue was gone except for a few spots on the floor tile and the glass looked amazing. Day three I sprayed the remaining spots and the next morning the shower practically looked new. NO SCRUBBING AT ALL!!!! This is my new favorite shower cleaner. The ONLY con I have is that it makes me sneeze while I'm spraying from inside the shower, but I can live with that." —L. J. Petillo

    Get it from Amazon for $19.98.

    3. A power scrubber brush you can attach to a DRILL (!!) that basically does all of the hard grime busting for you, so you don't have to have sore arms for a week just because you dared to wipe down the shower.

    Reviewer using the brush to clean grime out of a tub
    one of the brushes attached to a drill next to a shower pane with half still fogged up and the other super clear

    Promising review: "So I kept seeing this item on TikTok and thought, 'heck, why not?' I love this item for deep cleaning, whether it's car mats, shoes, or the shower." —A. Givens

    Get it from Amazon for $15.99 (available in six colors).

    4. A set of affordable, highly popular wireless Bluetooth earbuds that make *excellent* AirPod dupes, except arguably better — these are completely waterproof (like, you can fully take them in the shower) and come with several silicone earbuds to get the best fit possible.

    These come with a wireless charging case that provides up to 14 hours of charge (with the earbuds able to play for four-plus hours with each full charge). 

    Promising review: "Best decision! These are the greatest headphones ever! I saw them on TikTok months ago and added them to my wishlist. I got a new phone that doesn't have the headphone port so I decided it was time to finally buy them. They are amazing and I probably won't ever take them out of my ears! 😂" —Katlyn D Arnold

    Get it from Amazon $22.09+ (get this price by clipping the 15% off coupon; available in five colors).

    5. A delightfully versatile matcha-infused moisture stick reviewers use for everything from hydrating dry lips and skin to helping reduce dark circles and puffiness. People with sensitive skin especially swear by it, and as an added bonus, all the materials are recyclable! 

    model applying the matcha stick to their face
    the matcha stick resting on a pile of matcha powder
    Cocokind

    Check out a TikTok of the matcha stick in action. Cocokind is a San Francisco-based, woman-founded small business that specializes in botanical-forward skincare with an emphasis on both physical and mental health. 

    Promising review: "This is my first time using the MyMatcha stick and I looovvveee it! I have it on me pretty much all the time so I can dab a little bit on my dry spots as I need to. It softens up my dry areas and even decreases the swelling of my acne! I've used it as a moisture stick, an acne anti-inflammatory, and even a fly-away tamer. It's a great multitasking product." —alizza d.

    Get it from Amazon for $8.99 or Cocokind for $9.

    6. A painless, mint-flavored teeth-whitening pen that gets results from the very first use, lightening up years' worth of stains from coffee, tea, wine, or just...you know. Existing as a human with teeth.

    Promising review: "I bought this on a whim when I saw someone review it on TikTok. After using it several times over the course of a week, I immediately noticed the difference in the color of my teeth. I'm a smoker and a heavy coffee drinker. I'm finding that this product will be a lifesaver in terms of what my smile looks like. I would definitely recommend!!" —Mully

    Get a two-pack from Amazon for $15.99

    7. A set of silicone stove-counter gap covers so you never have to endure the five stages of "I guess I'm never seeing that knife again" grief the next time an unsuspecting piece of cutlery falls into the abyss. This is also a great way to stop crumbs from falling, and discouraging bugs and critters from having a field day with 'em. 

    Promising review: "My daughter recently shared a TikTok video of this item, and it's a treasure! We highly recommend this, as it eliminates the difficult task of cleaning between the stove and counter/cabinet." —allycat

    Get a pack of two from Amazon for $10.95+ (available in two sizes and three colors).

    8. A cult-favorite Carhartt beanie, because if you know, you KNOW — when it comes to coziness, warmth, and aesthetic, this beanie has no competition. TBH, you can't blame reviewers for buying one and immediately coming back for it in multiple colors. 

    reviewer in black beanie with carhartt label
    reviewer in brown beige color of beanie

    Promising review: "Saw this hat on TikTok and decided to place my order!  It can get very cold where I live, especially during morning time when I’m walking my dog. I need to keep my ears warm! The material is so soft and there are many color options." —MHF

    Get it from Amazon for $19.99 (available in 25 colors). 

    9. A set of two traceless adhesive shelves for your bathroom or kitchen that *don't* require any drilling or complicated installation other than sticking it straight to the wall. A chic and easy home fix?? Ugh, we lazy folks love to see it. 

    Promising review: "I saw these shelves on TikTok and really wanted to try them out, as I have no shelves in my shower. The adhesion is impressive — they’ve stayed sticking for the past two weeks with no sign of letting up, and are holding about four bottles of products on each of the two racks I have hanging. I thought for sure they would fall after showering or something, but they have stayed strong and held up. I’m so impressed! I’m sure I will purchase more in the future. Super duper easy to install, they look beautiful and modern, and give my bathroom a totally different vibe. It’s so nice to have a product like this available!! Thank you!" —Sara B

    Get it from Amazon for $26.39 (clip the 20% off coupon on the product page for this price; available in two colors). 

    10. A lightweight double-sided cooling blanket reviewers living in hotter climates *swear* by. The cooling fibers make the effect last all night, so you won't wake up in a pool of sweat. Bonus — pets *love* snuggling up in these in hotter temps! 

    cat curled under a blue striped blanket
    Reviewer holding up corner of blanket to show its thinness

    Promising review: "My daughter found this on TikTok — she knew I was looking for something like this so I gave it a go. It actually works. The material is a bit weird and it takes some getting used to — just because it is NOT a blanket, but it works. The current temp here in Texas has been and will be 100+ with humidity probably forever ... this will definitely help keep you cool at night. I assume alien technology at this point but eh, I'll take it." —Tehru

    Get it from Amazon for $24.99+ (available in eight colors and five sizes). 

    11. A spray bottle of SoCozy Curl Spray Leave-In Conditioner, which is beloved by kids and adults alike — this lightweight formula is designed to spray in your hair before bedtime to prevent bed head frizziness and tangles by restoring and detangling curls, but a lot of reviewers use it to define their curls as part of their morning haircare routines, too! 

    Check out a TikTok of the SoCozy Curl Spray in action. This is designed to work on all hair types, with reviewers with 2a–4c curls swearing by it! 

    Promising review: "Amazing!! I had NO idea that my frizzy-haired little girl had beautiful curls. I went down an Instagram rabbit hole and saw a similar girl show how her frizz was curls. I ordered this!! My mind has been blown!! This has changed our lives. It smells so good! It is easy to use and air dry. Before my daughter woke up with terrible bed head that looked like this! Now it is gorgeous soft curls. We will definitely buy again and tell everyone about this product!!" —Amazon Customer

    Get it from Amazon for $7.59.

    12. A fabric defuzzer to revitalize all your favorite fall knits and cardigans so you can let them shine the way the autumnal gods and Taylor Swift intended. 

    Before photo of reviewer's dark gray sweater, which is covered in white lint and pilling
    The same sweater looking brand new after using the shaver

    Promising review: "I have watched TikTok after TikTok before buying this, and it has saved many of my clothes that I considered not wearing anymore. For example, sweatpants after a few months of wear and washing get extremely linty. This has saved them and they look almost new." —Sasha

    Get it from Amazon for $18.39+ (available in six colors and two styles).

    13. A set of extra soft cooling bed sheets so many reviewers with insomnia, night sweats, and overheating issues swear by that you might never consider buying another set of sheets again. Reviewers also are obsessed with how well these sheets wash and maintain quality over time. Bonus? These come in so many colors it's basically *impossible* not to find one to match your room's aesthetic. 

    Beige sheets on a bed
    close up of the sheets in white

    Sets come with a flat sheet, fitted sheet, and two pillowcases (with only one pillowcase included in the Twin size). 

    Promising review: "These are the real deal!! I found them from a TikTok and my husband actually said after the first night, 'Let’s just replace all of our sheets with these, they’re so comfortable!' It’s a beautiful blue and white pattern. They wash well and breathe at night — I am always hot but these stayed cool. Definitely buying more!" —Julia Monroe

    Get it from Amazon for $33.97+ (available in sizes Twin—California King and 41 colors). 

    14. An undetectable mouse jiggler for folks working at home who need to stay "active" on Gchat, Teams, or Slack and sometimes want to dash out to use the bathroom or walk the dog without doing the whole "BRB, BACK IN A BIT!!" song and dance every time they dare to get up from their desk. 

    A mouse on a white oval device that spins it slightly to keep the mouse active
    Reviewer holding up the power button on the device

    Promising review: "Like everyone else, I stumbled upon this product because of a TikTok I saw. Setup was extremely easy and I'm pleased to say that my Teams green light is on all the time now. Workers of the world, unite." —Amazon Customer

    Get it from Amazon for $29.99 (available in six styles). 

    15. A slim magnetic stove shelf that quickly and securely fastens right on the top of your stove so you have easy, immediate access to tools and seasonings and anything you need to get your inner Food Network on while you're listening to podcasts and vibing. 

    a stove with the shelf along the top and spices sitting on it
    Amazon

    StoveShelf is a US-based small business that specializes in stove shelves for various sizes of stoves. 

    Check out a Tiktok of the StoveShelf in action.

    Promising review: "There was no set up...Take it out of the box and place it on the stove. The magnets are very strong keeping the shelf fixed in place. The magnets are raised allowing air flow underneath preventing the shelf from heating up. Sizing was perfect. I love it!" —Amazon Customer

    Get it from Amazon for $39.99 (available in three sizes and in five finishes). 

    16. A bottle of nail and cuticle repair oil you can simply brush on your nail beds once a day to condition and strengthen all those brittle spots and painful hangnails you're more prone to in cold weather, leaving you with thick, strong nails and nail beds you're not tempted to pick at all the livelong day.

    Promising review: "Found it on TikTok and I’m so pleased with the results. My nails are getting stronger and growing. And the best of all, not chipping. Love it." —sidna saavedra

    Get it from Amazon for $8.50.

    17. A set of "floating" kitchen knives in an acrylic case that is, frankly, so badass that even as a person who can't cook to save their life I'm like, "Do it for the vibes." That said, reviewers really *DO* rave about these professional-quality stainless-steel blades! 

    Each set comes with 13 professional chef knives, kitchen scissors, a peeler, a two-stage stage knife sharpener, and an acrylic knife stand.

    Promising review: "I love these knives! I saw them on a TikTok and decided I had to have a set of black knives and they exceeded my expectations for sure. Super durable, and very sharp. And they aren’t an eye sore in the kitchen." —Emily S. 

    Get it from Amazon for $34.99 (clip the $5 off coupon on the product page for this price). 

    18. An AirPod cleaning pen to gently dig into the nooks and crannies of your charger and speakers to restore your sound quality to top notch again (listen, Taylor Swift did not record the ten-minute version of "All Too Well" for you to disrespect it by blotting it out with too much earwax!!). 

    A dirty
    The pen in action cleaning a small airpod speaker

    Promising review: "Saw these on a TikTok video and took a chance. I ordered three for different family members and boy am I glad I did! This product is fantastic! It does exactly what it says it will do. The brush is phenomenal in cleaning out the little grates on the speakers of my phone and AirPods. There is a picker that you can use to get big chunky ear wax out of your ear pieces and the long skinny wand thing reaches down into my charging case and gets all the junk out of there. This is a win-win-win!" —JMilwaukee

    Get it from Amazon for $8.99+ (available in two colors). 

    19. A rose gold rechargeable electric lighter you can use to replace all your old gas ones. This one is not only chic as heck, but completely flameless, and made with a long stem so you can use it to light gas burners and larger candles without dealing with an open flame.

    A rose gold lighter with an electric current
    BuzzFeed editor lighting a candle
    Emma Lord/BuzzFeed

    This also comes in other pretty colors, but I am especially partial to this one because I bought it for my parents (their kitchen is entirely pink and one of my favorite places on Earth), and this was SO EASY to use — not to mention super safe! I'm a big weenie about fire (LOL, self-preservation) so I've always stuck to extended-arm gas lighters, but this is much better for the environment (plus cuter), so I feel a lot better about using it. You can read my full review of the Leejie electric lighter for more deets!

    Promising review: "Works like a charm. I saw this on a TikTok. Knew immediately that I needed it. I love candles and this is so much better than a match or lighter. It’s kept a charge for months. I use it several times a month." —dwhite3012

    Get it from Amazon for $10.99 (available in five colors).

    20. A set of ingenious double shower curtain hooks to make putting on the shower curtain and the liner so! darn! easy!! that you'll never go back to those silly rings that pop off annoy the heck out of you again. 

    The hooks attached to a shower with two hooks on each side of them, one holding the liner and one holding the curtain
    Amazon

    Promising review: "I hate changing out the liner on my shower because it meant I had to remove the curtain too. Not any more! I saw this set of hooks in a TikTok review. Now I can swap out the liner with ease. The hooks also slide on the curtain rod very easily, no tugging." —Christina

    Get a set of 12 from Amazon for $6.29 (available in 10 colors). 

    21. A set of fast-acting Keurig cleaner pods you can simply put through a cycle on the machine to get rid of all the crusted-on grinds and residue that are *definitely* affecting the taste of your coffee, even if you haven't noticed over time.

    Promising review: "I had no idea that cleaning a Keurig was a thing. I bought these because I saw them on TikTok, believe it or not. I wanted to give it a go because my Keurig isn’t that old and I didn’t think it would do anything. IT WORKS SO WELL! My Keurig wasn’t as nasty as some I’ve seen, lucky. I would highly recommend, keeps everything running correctly and clean." —Lauren

    Get a set of six from Amazon for $9.45.

    22. A six-in-one adjustable measuring spoon because no offense to the six loose ones rattling around in your drawer right now, but the amount of space (and cleaning effort!) this will save has rendered them irrelevant. 

    Check out a TikTok of the adjustable measuring spoon in action. 

    Promising review: "I really like that I can use just one tool to measure whatever I need by adjusting the spoon size. I cook and bake frequently and this has been so convenient to use. I no longer have to worry about finding a specific spoon size and this takes up less room, which is key since I have limited storage space." —Amber O

    Get it from Amazon for $9.50.