We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed collects a share of sales and/or other compensation from the links on this page.

    45 TikTok Products So Good It's Only A Matter Of Time Before They Sell Out

    Fingers crossed this viral ~snail cream~ is still in stock when you see how much reviewers love it.

    1. A buildable Glimmer Glow Stick lipstick with a sheer, subtle glitter and a unique rosy tint formulated with ~pH technology~ so it will adapt to your own personalized shade. 

    Reviewer with pink lip stain
    The clear glittery lipstick in its case

    Check out a TikTok of the Glimmer Glow lipstick in action. 

    Promising review: "This is such a pretty pH color lipstick, viral for a reason — it's very pretty to look at, it's not sticky at all, and the more you layer it, the darker the pink shows up. The only thing I don't like is the scent in it, I can almost taste it a bit. It's nice to have in my purse if I need a quick color while I'm out in case of sudden dinner plans or a meeting, because you can control the color saturation to how light or bold it is." —Kristina Bumbelow

    Get it from Amazon for $3.99

    2. A jar of internet-beloved The Pink Stuff, which tackles so many darn things that it'll be the BFF of every room in your house. Need to paint over a stain on the wall? Get it off with The Pink Stuff. Think you need to replace that caked-over grimy pan? Put The Pink Stuff to the test. About to hire cleaners to tackle whatever the heck is going on in your tub? 1-800-The-Pink-Stuff, baby!!

    Reviewer using it to clear up hard water stains in tub
    A customer review before and after photo showing the results of using The Pink Stuff on their stovetop

    A lot of people compare it to the Magic Eraser in paste form, so even your weirdest, most stubborn stains will meet their match.

    Promising review: "Found this product on TikTok. I don’t think I’ve ever seen value like I do this product! Literally use it on EVERYTHING!! Kids and teens have dirt, grime, and grease on their walls? ...This will make it look like a new paint job. Baseboards need some love? A pea-size amount of this makes them look brand-new. Need a shoe cleaner? PERFECT for sneakers. I could name a million more uses, but I can ASSURE you this is worth every penny. What’s more? You need such LITTLE of this product, it will last a VERY long time. Thank you, TikTok!!!" —Rachel in CLT

    Get it from Amazon for $5.97.

    3. COSRX Snail Mucin 96% Power Repairing Essence, a lightweight hydrating face serum designed for *all* skin types reviewers swear by for healing acne scars, fading dark spots, and smoothing fine lines. Users with sensitive skin especially appreciate how gentle it is compared to competitors, and a lot of them mentioned seeing results within the first few uses! 

    Reviewer before and after picture with redness healed from their face
    The bottle of serum

    Promising review: "I caved to the TikTok hype and now I am obsessed, lol! I have extremely sensitive skin but this was the first product that I didn’t have to go through a 'getting used to' phase." —Shelby

    Get it from Amazon for $25

    4. A painless, mint-flavored teeth-whitening pen reviewers swear by as an alternative to pricey professional treatments and strips. This gets results from the very first use, lightening up years' worth of stains from coffee, tea, wine, or just, you know, existing as a human with teeth.

    Promising review: "I have to say, I was skeptical about this product from all the TikTok hype about it but after trying it out, it really does work. I’ve used whitening strips before but those usually hurt my sensitive teeth and I hate the taste of some of the other gels on the market but this one was super easy and didn’t hurt my teeth at all and didn’t taste much different than my regular toothpaste, since I got the mint-flavored one. I used it for a few weeks before my brother’s wedding and it worked like a charm. I noticed visible results in only a couple of days and was able to keep using it until I reached my desired shade of white. 10/10 would recommend for anyone with sensitive teeth and tastes!" —Victoria Bravo

    Get a two-pack from Amazon for $15.99 (clip the $4 off coupon on the product page for this price). 

    5. A no-scrub weekly shower cleaner you can quite literally "set and forget" to maintain its cleanliness over time — once you apply it after a shower, you just have to wait 8–12 hours and it'll quietly tackle the soap scum, grime, oils, mold, and mildew stains without any elbow grease from you.

    A dirty shower with a yellow floor
    The shower floor all clean

    Promising review: "I have well water. Something in my well water reacts with copper plumbing and turns my shower tiles blue. Since my bathroom color scheme isn't on the blue spectrum, this is problematic. The well water also causes the shower glass to film up quickly. I've tried dozens and dozens of cleaners and scrubbed till my arms ached trying to get ahead of the blue and scumminess. My ambition in life is NOT to be a full time bathroom scrubber! I saw this stuff on a professional house cleaner's TikTok (sorry, don't remember which one) and thought 'what the heck, might as well give it a try.' Oh my goodness, the first day after my shower I sprayed this stuff all over and walked away. The next morning there was a NOTICEABLE reduction in the blue and the glass looked clearer too. Day two, sprayed again and walked away. The next morning the blue was gone except for a few spots on the floor tile and the glass looked amazing. Day three I sprayed the remaining spots and the next morning the shower practically looked new. NO SCRUBBING AT ALL!!!! This is my new favorite shower cleaner. The ONLY con I have is that it makes me sneeze while I'm spraying from inside the shower, but I can live with that." —L. J. Petillo

    Get it from Amazon for $20.52.

    6. A reviewer-beloved veggie chopper that'll have you feeling like a golden god in your kitchen — this gadget julienne, chops, spiralizes, and slices vegetables in an instant and has a built-in storage container to hold the chopped veggies so you can pour them into a pan or dish without any mess. 

    Reviewer putting a potato on a flip top lid cutter and bringing the lid down to chop it into pieces
    Model pressing down on top to cut an onion

    Fullstar is a small business established in 2017 that specializes in kitchen gadgets. 

    Check out a TikTok of the veggie chopper in action. 

    Promising review: "Makes life so much easier. I can't imagine chopping onions or bell peppers by hand anymore, and it does so much more. We used to have a Prepworks chopper which was a similar idea, but you had to press so hard to chop, and it broke after not too long. This one requires very little effort to cut through the food and it has a generous container." —Amazon Customer

    Get it from Amazon for $24.99 (clip the $5 off coupon on the product page for this price). 

    7. An undetectable mouse jiggler for folks working at home who need to stay "active" on Gchat, Teams, or Slack and sometimes want to dash out to use the bathroom or walk the dog without doing the whole "BRB, BACK IN A BIT!!" song and dance every time they dare to get up from their desk. 

    A mouse on a white oval device that spins it slightly to keep the mouse active
    Reviewer holding up the power button on the device

    Promising review: "Like everyone else, I stumbled upon this product because of a TikTok I saw. Setup was extremely easy and I'm pleased to say that my Teams green light is on all the time now. Workers of the world, unite." —Amazon Customer

    Get it from Amazon for $29.99 (available in six styles). 

    8. Peach Slices Acne Spot Dots, a hydrocolloid sticker that you can apply straight onto a zit to flatten it, reduce redness, and even suck the gunk out of individual trouble spots overnight. Personally *love* to see a problem magically disappear while I'm snoozing. 

    Reviewer wearing small round sticker healing a zit
    Small clear dots on a sticker sheet

    Peach & Lily is a skincare brand founded by celebrity esthetician Alicia Yoon that specializes in toxin-free, vegan beauty products made with recyclable packaging. The company plants a tree with each order, and a portion of its proceeds have gone to to Restore NYC since 2016. 

    Check out a TikTok of the acne spot dots in action. 

    Promising review: "This brand is so affordable and works just the same as the more expensive brands. I go through them so quickly so this is a plus! I’m generally a picker at my zits, but if I can get to one of these dots in time I save my face a lot of irritation and pain. I wear them at night and sometimes during the day, only takes about two to get rid of those pesky whiteheads, sometimes more for a big zit. They really suck everything out." —Savannah Wilson

    Get a pack of 30 from Amazon for $4.99

    9. A "flossing toothbrush" with two layers of bristles — regular firm bristles, and longer ones that are ten times thinner to clean deep in between your teeth and gums to mimic flossing. Reviewers love how deep the clean feels, and also how soft it is on sensitive teeth! 

    A toothbrush with two layers of bristles, one long and thin and one shorter and thicker
    Emma Lord/BuzzFeed

    Mouthwatchers is a small business established by Ronald Plotka, DDS, that specializes in antimicrobial toothbrushes designed to get deeper cleans even patients with "great" dental hygiene might miss with traditional brush and floss routines. 

    I personally bought this a few months ago and love it! I use an electric toothbrush usually, but I feel like I'm getting a much more satisfying clean from these?? Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively. I've switched to using this in the morning and the electric one at night and definitely see a difference in that area in particular. 

    Promising review: "This was another one of my TikTok purchases! I was skeptical but my kids hate flossing their teeth so thought this might help in between making them floss. They work amazing! My kids said they could see and feel a different on the first use and I agree! They are definitely with a try! I would suggest not pushing too hard, those tiny bristles really get in there and if you push too hard you nights be sore like I was. It felt like after going to a dental cleaning." —Amy N. 

    Get a two-pack from Amazon for $9.90

    10. Essence's Lash Princess mascara, because TBH, we've all wasted too many years and too much money looking for the ~holy grail~ mascara. This one is less than $5, gives you instant length, and is DELIGHTFULLY sweatproof.

    Before shot of a Buzzfeed editor without mascara
    After shot of BuzzFeed editor with long lashes
    Emma Lord/BuzzFeed

    Hello, that is my face above, because I bought into the hype of all the 5-star reviews and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic, or continue applying for longer lashes each time.

    Promising review: "Saw this product on TikTok and thought it would be expensive looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5 you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." —Kd

    Get it from Amazon for $4.99.

    11. A set of fast-acting Keurig cleaner pods you can simply put through a cycle on the machine to get rid of all the crusted-on grinds and residue that are *definitely* affecting the taste of your coffee, even if you haven't noticed over time.

    Promising review: "I had no idea that cleaning a Keurig was a thing. I bought these because I saw them on TikTok, believe it or not. I wanted to give it a go because my Keurig isn’t that old and I didn’t think it would do anything. IT WORKS SO WELL! My Keurig wasn’t as nasty as some I’ve seen, lucky. I would highly recommend, keeps everything running correctly and clean." —Lauren

    Get a set of six from Amazon for $9.95.

    12. E.l.f.'s Poreless Putty Primer, a lightweight base primer that reviewers swear by for reducing the appearance of pores and helping their makeup apply more smoothly and evenly. 

    reviewer with their makeup done
    reviewer holding the tin of beige colored primer

    LOL, allow me to be the one to shout to GRAB THIS WHILE YOU CAN. Every time I've run out of it I've gotten mad at myself because thanks to TikTok, it's constantly out of stock. Now is finally our chance!

    Promising review: "Highly recommend. Learned about it as several influencers used it on TikTok. Tried it and it’s my favorite. Better than all the expensive brands I had tried before. Smooth application and does an excellent job! Excellent." —Binnyx1

    Get it from Amazon for $9.

    13. A 3-in-1 foldable magnetic wireless charger you'll honestly be mad you didn't know about before now?? It folds out from a small square into a rectangular charging pad with a spot for your iPhone, AirPods, *and* Apple Watch to charge all at the same time. A lot of travelers swear by it because it saves soooo much space in their luggage. 

    The white charger pad laid out to charge a phone, watch, and AirPods
    Reviewer pulling out the black version from its compact size all the way out to the three part mat

    Check out a TikTok of the foldable 3-in-1 charger in action. 

    Promising review: "I use this product to charge my IPhone 13, AirPods, and Apple Watch. Prior to this 3-in-1 compact purchase, I have purchased three different kinds of 3-in-1 chargers — I frequently travel between school and home with carry-on bags on airlines and all of the previous stand version chargers doesn't fit well in my bags or I am always worried I would break. This is compact and folds so well that I can fit in my carry-on or in any zipper pockets without having to worry about breaking anything. Charger works really well and it is the best compact one you can find in market. Love it and been using it for two months now and no issues!!" —SBREDDY

    Get it from Amazon for $33.99 (available in nine colors). 

    14. A set of affordable, highly popular wireless Bluetooth earbuds that reviewers compare to AirPods, except arguably better — these are completely waterproof (like, you can fully take them in the shower) and come with several silicone earbuds to get the best fit possible.

    Reviewer holding pale pink earbud charging case with matching earbuds in them
    Model wearing discrete black earbuds in ear

    These come with a wireless charging case that provides up to 14 hours of charge (with the earbuds able to play for four-plus hours with each full charge). 

    Promising review: "Best decision! These are the greatest headphones ever! I saw them on TikTok months ago and added them to my wishlist. I got a new phone that doesn't have the headphone port so I decided it was time to finally buy them. They are amazing and I probably won't ever take them out of my ears! 😂" —Katlyn D Arnold

    Get it from Amazon $18.99+ (available in five colors).

    15. La Roche-Posay Toleriane Double Repair Face Moisturizer, which your skin will most definitely thank you for stocking up on when we're all battling dryness from the cold weather. This lightweight, fragrance-free moisturizer is formulated to strengthen the skin barrier to lock in hydration not just after you put it on, but in the longterm, too. 

    The bottle of moisturizer
    Reviewer with hydrated skin

    Promising review: "I fell for a TikTok star’s recommendation and I’m happy I did. This is the most I’ve ever spent on a moisturizer but I will never go back! This stuff is amazing. Keeps your skin hydrated. It’s thick but doesn’t feel like it once you put it on. Worth it!" —Shealen

    Get it from Amazon for $21.99

    16. A bottle of Elizavecca Hair Treatment, an Olaplex-like repairing mask infused with collagen ingredients and protein extracts that will help restore hair health and reduce shedding. All you gotta do is apply it on wet hair after a shampoo, wait five minutes, and rinse it out.

    Reviewer with curly hair holding a strand of it out
    Reviewer with straight blow dried hair

    This is designed to work on all hair types, with reviewers with 2b–4c curls mentioning it worked for them! 

    Promising review: "I have tried everything on the market to fix my damaged, bleached hair that keeps breaking off. I stumbled across this hair treatment on TikTok. I had never heard of it before but decided to give it a try. I used it for the first time yesterday and I couldn't believe how amazing it made my hair feel and look. It's sooo soft, shiny, bouncy and nourished. My bleached rat's nest now looks and feels like hair again. Even my boyfriend noticed a huge difference in my hair. I’m going to buy a lot more of this product. I’ve been really frustrated about my hair for years now because of all the damage. Now I can finally relax and enjoy my new hair." —Eline

    Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets!

    Get a bottle from Amazon for $7.48.

    17. A firming eye cream made with vitamin C, vitamin E, rosehip seed oil, and hibiscus flower extract to brighten and firm that sensitive skin around your eyes and neck not just on a day-to-day basis, but a long-term one, too.

    Bottle of eye cream
    Reviewers before and after pictures of their under eye area becoming smoother

    Promising review: "Saw this product on TikTok and decided to give it a try. It is very moisturizing with out being greasy. I just ordered my second bottle because of the results." —LAD

    Get it from Amazon for $14.99+ (available in five sizes). 

    18. BYO Blush Oil, which is the ultimate in easy-to-use makeup because it practically does all the work *for* you — its color is designed to react to the pH of your skin, giving you a wholly personalized look without any extra work. TBH, it's no wonder this is one of their bestselling prods.

    editor dabbing clear blush on cheeks as it changes color to pink
    The green and orange bottle of blush
    Emma Lord/BuzzFeed

    Youthforia is an Asian woman-owned small business established in 2020 that specializes in environmentally friendly, cruelty-free makeup made with at least 90% renewable ingredients.

    Fun fact: All of Youthforia's makeup is designed with ingredients that make it A-OK for your skin to sleep with it on! 

    Check out a TikTok of the BYO Blush in action. 

    I tried this out myself and I have to say, it is WILD watching it adjust to your skin's pH in real time. It was a very bright pink at first but super easy to spread — a bit like Glossier's Cloud Paint, except personalized. It's very long lasting, too — I applied in the morning and could still see a rosy glow by the end of the day. 

    Promising review: "Dewy and glowy. I tried it over makeup and it appeared as a strong pink shade but settled to a flushed, glowy color. I had my little sister try it too because I wanted to see the color change again and it lasted a really long time on her. The texture was smooth and it was easy to rub in and blend out." —Summer

    Get it from Youthforia for $36 or Amazon for $35.99

    19. An AirPod cleaning pen to gently dig into the nooks and crannies of your charger and speakers to restore your sound quality to top notch again (listen, Taylor Swift did not record the 10-minute version of "All Too Well" for you to disrespect it by blotting it out with too much earwax!!). 

    A dirty
    The pen in action cleaning a small airpod speaker

    Promising review: "Saw these on a TikTok video and took a chance. I ordered three for different family members and boy am I glad I did! This product is fantastic! It does exactly what it says it will do. The brush is phenomenal in cleaning out the little grates on the speakers of my phone and AirPods. There is a picker that you can use to get big chunky ear wax out of your ear pieces and the long skinny wand thing reaches down into my charging case and gets all the junk out of there. This is a win-win-win!" —JMilwaukee

    Get it from Amazon for $8.99+ (available in two colors). 

    20. A spray bottle of SoCozy Curl Spray Leave-In Conditioner, which is beloved by kids and adults alike — this lightweight formula is designed to spray in your hair before bedtime to prevent bed head frizziness and tangles by restoring and detangling curls, but a lot of reviewers use it to define their curls as part of their morning haircare routines, too! 

    Check out a TikTok of the SoCozy Curl Spray in action. This is designed to work on all hair types, with reviewers with 2a–4c curls swearing by it! 

    Promising review: "Amazing!! I had NO idea that my frizzy-haired little girl had beautiful curls. I went down an Instagram rabbit hole and saw a similar girl show how her frizz was curls. I ordered this!! My mind has been blown!! This has changed our lives. It smells so good! It is easy to use and air dry. Before my daughter woke up with terrible bed head that looked like this! Now it is gorgeous soft curls. We will definitely buy again and tell everyone about this product!!" —Amazon Customer

    Get it from Amazon for $9.69.

    21. A drain snake you can funnel into your shower or sink drain that honestly works a little *too* well at unclogging hair, pulling it up in one (semi-horrifying) go instead of buying a ton of chemical gunk to clear out the pipes or hiring a professional. 

    The drain snake going into a drain
    The drain snake coming out of the drain full of hair

    Promising review: "I saw this on TikTok and was tired of spending so much money on drain cleaner. I was blown away by how much hair and gunk came out of the sink and tub drain. Disgusting, but also so helpful to actually clean it out. I will recommend this to my family and friends." —Lisa S. 

    Get a set of three from Amazon for $5.37 (available in two lengths).

    22. An enzyme-based laundry stain remover that works its magic in one wash to help you instantly get rid of all that discolored dried sweat, oil stains, or deodorant residue on your favorite clothes.

    Check out a TikTok of the laundry spray in action. 

    Puracy is a Texas-based, family-owned small business specializing in plant-based, chemical-free, hypoallergenic home products, with a donation made to local families in need with a portion of every purchase. 

    Psst — this spray also does a number on all those other miscellaneous stains in your life, like wine, coffee, soy sauce, makeup, and period blood! I recently bought this to test it for myself, and can attest to how well it works to get period blood out even after you've tried something else. I stained a pair of beloved bright-blue bike shorts in my sleep and tried to get it out with soap and water, but the stain was still there when it came out of the wash. I treated it with this, stuck it back in the wash, and BOOM, it's like it never happened (I panicked before I could get a before and after, please forgive me, laundry gods).

    Promising review: "For whatever reason, I am ALWAYS spilling things on my shirts and I cook every night (sometimes I remember the apron, sometimes I don't). My clothes are a mess by the end of the day. I'm not proud of it, but there it is. I have tried EVERYTHING there is to remove stains and this is the absolute BEST thing out there. (There is simply not a major stain remover that I have not tried.) The only thing close is a long pre-soak (I mean like six hours) in Oxyclean. With Puracy, you get the best result by doing it well in advance, but for me that is another plus because I would far rather spray them when I put them in the hamper than do it all at once just before I do the laundry. It seems to get everything out and I've never had any trouble with damaged fabric. I don't really review very much, but this is seriously outstanding." —NYC Buyer

    Get it from Amazon for $9.99.

    23. A bottle of Folex Instant Carpet Stain Remover, a water-based cleaning spray that will rescue your carpets from juuuuust about any peril you put them in, whether it's ink, grease, dirt, pet stains, food, coffee, blood, or even *old* stains you've long given up on. 

    red salsa all over carpeted stairs
    the same stairs now stain and salsa free

    Check out this TikTok of the Folex Carpet Spot Remover to see it in action! 

    Promising review: “There are products that you love and buy again. And then there are products that you love and can’t live without. And then above that, are a few select products that you revere and hold with the highest honor. Folex is that product. I have used Folex for years and it works wonders on everything from spilt coffee, wine, and dog messes, without any chemical smells or residue. But my love for Folex grew so much deeper when I dropped a 32-ounce jar of salsa down the stairs. My husband took one look and declared that the stairs were ruined and would need to be replaced. I took a look, grabbed the Folex and said, 'We’ve got this.' If you have children, pets or are very clumsy with your canned goods, you need this bulk-size jug in your arsenal of cleaning supplies.” —Carobnty

    Get it from Amazon for $6.65+ (available in two sizes and in multi-packs).

    24. A mold and mildew removal gel — leave this on the offending spots in kitchens and bathrooms for six hours, and you can wipe it off like nothing nefarious ever grew there in the first place.

    WE SUPPORT A BEAUTIFUL LIE!!

    Promising review: "It’s a little hard to squeeze but that totally makes up for the AMAZING results. I was embarrassed about our tubs because the people we bought our house from didn’t caulk or seal them properly and this resulted in mildew buildup. I tried EVERYTHING until I saw this on TikTok, I believe — MIRACLE FREAKING WORKER. I will be buying more, the only complaint I will ever have is the shipping got mixed up but that is not a problem and was fixed very easily!" —Brooklyn Nguyen

    Get it from Amazon for $14.99.

    25. First Aid Beauty's KP Bump Eraser Body Scrub Exfoliant to help exfoliate and smooth skin by dealing with rough patches or dry bumps — a lot of reviewers with keratosis pilaris and similar skin textures swear by this! 

    Before and after image of a reviewer with bumps on their arm and without
    The tube of scrub

    Promising review: "I saw a dermatologist recommend this on TikTok and I figured I’d give it a try. I have had red bumps on the back of my arms for as long as I can remember and have tried multiple things, so I didn’t have very high expectations. After one use, I could already see a difference! It says to use 1-2 times a week but I use it usually every other day, and I use Cerave rough and bumpy lotion after and now my red bumps are almost nonexistent. This product has truly been life changing and I would recommend to anyone struggling with red bumps! 10/10!" —Sydney Huisinga

    Get it from Amazon for $12+ (available in three sizes). 

    26. A power scrubber brush you can attach to a DRILL (!!) that basically does all of the hard grime busting for you, so you don't have to have sore arms for a week just because you dared to wipe down the shower.

    Reviewer using the brush to clean grime out of a tub
    one of the brushes attached to a drill next to a shower pane with half still fogged up and the other super clear

    Useful Products is a US-based small business established in 2007 by car wash owner, electrician, and former bodybuilder Anthony LaPolla that specializes in drill-cleaning brushes and attachments. 

    Promising review: "So I kept seeing this item on TikTok and thought, 'heck, why not?' I love this item for deep cleaning, whether it's car mats, shoes, or the shower." —A. Givens

    Psst – each of the different brush colors indicates which tasks the brushes are meant for based on their bristle type, so be sure to check which one is best suited for whatever you need to for! Yellow is the “all-purpose” medium bristle, but some are softer and harder depending on what types of surfaces you’re cleaning (but none of them will scratch!). 

    Get it from Amazon for $17.99 (available in six styles).

    27. A bottle of Fanola "No Yellow" purple shampoo reviewers with chemically- and color-treated hair *swear* by for toning down yellow hues in blonde hair, seeing a noticeable difference even from the very first wash. 

    A reviewer with yellow-tone blonde hair
    Same reviewer with platinum blonde hair

    Promising review: "I LOVE THIS!! When I get my hair highlighted, I always use another purple shampoo and it never works for my hair at all. So I wanted to try this (thanks to TikTok). And I am not disappointed. My super yellow hair turned the blonde I wanted within one use, and I have used it more often and it just lightens it more and more. But beware it can stain hands so rinse your hands after!" —jillian lee

    Get it from Amazon for $9.14+ (available in four sizes).

    28. A citrus-scented foaming car upholstery cleaner, because sometimes we get a little bit lawless with our Slurpees and/or Taco Bell sauces and reinforcements have to be called in for a deep clean. This works on seats *and* door panels to easily lift up food, beverage, sweat, and body oil stains. 

    Check out a TikTok of the car upholstery cleaner in action. 

    Promising review: "So I had a spot on my dash that I wanted to clean and grabbed this stuff because I figured my car could use some TLC over the years. Well, I went to clean one small part and ended up almost detailing the entire inside of both front and back driver and passenger side doors. It worked so well, so fast, and smelled so good that I couldn't stop. My car looks brand-new!" —Michael

    Get it from Amazon for $10.99

    29. A jewelry-cleaning stick with cleansing solution on a brush designed specifically to get in the nooks and crannies of your jewelry, so you can dig out all the grime that's accumulated over the years on the cheap instead of taking it to the jeweler.

    reviewer image of the brush stick next to a clean ring
    reviewer image of a before and after on a dirty/clean ring

    Promising review: "I absolutely love this product. I saw it on TikTok and figured I would give it a try. My grandmother passed away almost eight years ago, and she left me her first engagement ring in her will. I have tried so many jewelry cleaners, toothpaste and toothbrush, you name it, tried everything except for sending it away to get cleaned. I ordered the Diamond Dazzle Stik on Thursday and it arrived the following Saturday, fast shipping! Today is Sunday and I cleaned my ring with the Diamond Dazzle Stik. My ring is just as shiny as it was when my grandfather bought it for my grandmother many many years ago. I will definitely use this Diamond Dazzle Stik on all my jewelry. Highly recommended!" —Heather

    Get it from Amazon for $8.29.

    30. A plug-in color-shifting mushroom light for anyone whose little cottagecore heart could use an extra dose of cozy to calm them down. 

    Reviewer holding white plug with pastel mushrooms and leaves blooming out of it
    The mushrooms lit up in the dark

    Check out a TikTok of the mushroom night-light in action. 

    Promising review: "I LOVE this night-light. It's in my bathroom and is a lovely addition. It turns off the second the lights go on, which is nice because I don't have to worry about accidentally leaving it on. Super cute and the little itty-bitty lighting element does a good job lighting, just enough so I don't have to turn the main lights on in the middle of the night." —1Thand

    Get it from Amazon for $5.97

    31. A copy of Burn After Writing, a beautifully-designed guided journal tens of thousands of reviewers swear by — through a series of questions and thought experiments, it encourages people to take time away from their screens to explore their feelings, both new and old, so they can embrace meaningful ones and try to let others go. 

    Promising review: "I first saw this book on TikTok and decided to look more into it. I purchased four total because I know some people holding onto things that are difficult to let go of. It’s a great way to look at things from a different perspective and truly hold yourself accountable to different things in your life. I love what it stands for and I look forward to when I burn mine after I’m done. Self love, self care, and meditation for a better state of mind tomorrow is always the goal. I definitely recommend it to those susceptible to change and the willingness to try things different. You’re so much more than what’s been done to you and someone’s inability to see your worth does not decrease your value. Choose you for a change." —Brent Helm

    Get it from Amazon for $7.32

    32. A rose gold rechargeable electric lighter you can use to replace all your old gas ones. This one is not only chic as heck, but completely flameless, and made with a long stem so you can use it to light gas burners and larger candles without dealing with an open flame.

    A rose gold lighter with an electric current
    BuzzFeed editor lighting a candle
    Emma Lord/BuzzFeed

    This also comes in other pretty colors, but I am especially partial to this one because I bought it for my parents (their kitchen is entirely pink and one of my favorite places on Earth), and this was SO EASY to use — not to mention super safe! I'm a big weenie about fire (LOL, self-preservation) so I've always stuck to extended-arm gas lighters, but this is much better for the environment (plus cuter), so I feel a lot better about using it. You can read my full review of the Leejie electric lighter for more deets!

    Promising review: "Works like a charm. I saw this on a TikTok. Knew immediately that I needed it. I love candles and this is so much better than a match or lighter. It’s kept a charge for months. I use it several times a month." —dwhite3012

    Get it from Amazon for $8.99+ (available in five colors).

    33. A gentle bubbly clay mask designed to help remove blackheads and minimize the appearance of pores, but most importantly, to let you cosplay as a happy lil' cloud. 

    Check out a TikTok of the foaming mask in action.

    Promising review: "I love this stuff! I received some for a gift and then purchased it for my daughter from Amazon. It feels like a clay mask going on, and then starts bubbling and turns to a thinner substance when it's done. I feel like it is very gentle on my face. My skin feels amazing after I wash it off. It feels like I used moisturizer, even though I did not. I hear that these masks are very popular in Japan." —L. Shea

    Get it from Amazon for $9.98 (available in packs of one, two, and three).

    34. A set of exfoliating gloves for the bath or shower you can use to ~deep clean~ all over your body, letting you get extra specific about the exfoliation pressure because you're using your own hands to do it. These also come in three different textures — light, moderate, and heavy — so you can get one to best match your skin sensitivity. 

    Evridwear is a small business that specializes in gloves for work, personal care, and weather use. 

    Promising review: "This is one of my favorite purchases. Not gonna lie, TikTok make me buy this. So I buy it and I’m still a little nervous because it’s literally a glove. But nah, I used it with liquid body soap and I’ve never felt so clean in my whole life. I got out of the shower feeling like a freshly birthed baby. My skin had never felt so clean and I questioned how I went 32 years without this." —Brittney

    Get a pair from Amazon for $8.49 (available in three textures, various colors, and as sets of two or three). 

    35. longline sports bra so comfy, supportive, and versatile that reviewers love it both for workouts *and* errand running. Bonus — a lot of reviewers say this is an excellent comp to Lululemon's "Align"!

    Reviewer in a white V-neck crop top
    Reviewer in black version

    Promising review: "I saw these tanks all over TikTok. I decided to purchase one and absolutely love it. The fit and style is exactly the same. I will say the material is not as soft and is more like a bathing suit material but overall it’s a great purchase!" —M

    Get it from Amazon for $22.99+ (available in women's sizes XS–XL and 19 colors). 

    36. A plush blanket reviewers swear by as the ultimate Barefoot Dreams comp, matching the quality, ridiculous softness, and durability without the big ole yikes of a price tag. 

    A green and white checkered blanket draped on a couch
    The blanket in dusty rose, blue, ivory, and navy stacked on each other
    Amazon

    Promising review: "I saw this blanket on TikTok and I have to say I absolutely love it. I washed it several times now and it’s maintained its elasticity and softness after each wash. It’s warm enough but not too hot for a throw. Absolutely recommend this blanket!" —Amy

    Get it from Amazon for $26.99+ (available in 16 styles and two sizes). 

    37. A pair of popular cross-waist leggings heralded as the perfect comp for the Aerie leggings that went viral on TikTok — reviewers love this version for the streamlined look, the soft four-way stretch, and of course, the hidden pocket in the waistband 👀. 

    Reviewer in navy blue cross waist leggings
    Reviewer wearing white leggings with black dots

    Promising review: "I absolutely love these leggings. As a plus size girl it’s hard to find really nice leggings on Amazon, but these are so great! They did not move much during my work out, they are squat proof, and they are so comfortable. I will order the next pair a size down because they were a little bit more roomy in the waist than I anticipated. Can’t wait to buy more colors!" —Lillian Williams

    Psst — if you have Amazon Prime Wardrobe, you can try this piece out before you buy it! 

    Get it from Amazon for $23.98 (available in women's sizes XS–3X, two inseams, and dozens of colors). 

    38. An adorable wireless portable charger so you can text in the group chat with reckless abandon during all your adventures without worrying about your phone croaking right before it's time to summon an Uber.

    gif of reviewer holding the pink charger and showing its built-in lightning cable
    hands holding a phone with the white charger plugged into it

    Check out a TikTok of the portable charger in action.  

    Promising review: "The holy grail of portable chargers!!! I was traveling to Disney for vacation and knowing me, I would drain my battery with just taking pictures alone. I wanted a portable battery but didn’t want a carry a cord either, so I was excited when I found this little baby! It does exactly as described, pretty pink color, and I get one full charge of battery for my iPhone 11. Get it, you will not be disappointed!" —Meghan Doble

    Get it from Amazon for $29.99+ (clip the 15% off coupon on the product page fo this price; available in six colors). 

    39. An internet-beloved set of makeup sponges for expert-level blending and coverage that reviewers say work just as well as (if not better than!) a BeautyBlender. It works for foundation, BB cream, powder, *and* concealer, plus wet or dry, so basically it's working harder than I have for *checks watch* my whole life.

    Reviewer with foundation blended on their face from the sponge
    Five tear-drop shaped makeup sponges in different sizes and colors

    Promising review: "Don't hesitate, just buy these. I was using the Real Technique sponges for years and I bought these on a whim after seeing several TikToks praising these. I love these sponges and the price. I apply liquid foundation with a damp sponge and these work better than Real Techniques. They are dense but soft and 'bouncy.' I wash mine between each use and these hold up very well and much better than the RT. Very happy with my purchase and the price. Will definitely continue to buy." —chris

    Get a set of five from Amazon for $7.64

    40. An oh-so-chic adjustable mini belted pack (aka ~fanny pack~) you can wear around your waist or shoulder for a lightweight bag alternative when you're on the move. Psst — a lot of reviewers mention this is an excellent Lulu comp! 

    Reviewer with black buckled fanny pack across their shoulder and chest
    Reviewer opening the fanny pack to show pockets on teh inside

    Promising review: "TikTok told me this was similar to Lululemon, and it’s true, it is. Love this little bag! And the price — you can’t beat it." —Jolie

    Get it from Amazon for $16.98 (available in 26 styles). 

    41. A slightly cropped half-zip pullover for the ultimate in cozy Lululemon Scuba vibes. Reviewers love that this has all the comfort of a hoodie but enough structure to it that it's easy to wear for errand running and workouts, too. 

    Reviewer in a yellow hoodie with a half zip
    Reviewer in gray version

    Promising review: "I saw this sweatshirt advertised by an influencer on TikTok. I purchased almost immediately. I was blown away by the quality of this jacket!! It’s super soft. I purchased a size small and it fit perfectly." —Rebecca Slattery

    Get it from Amazon for $39.99 (available in women's sizes S–XXL and 14 colors). 

    42. A set of three reusable silicone air fryer liners so you can crisp up your messiest dishes (think: cinnamon rolls, Brussels sprouts, all things sauce-y and delicious and great) without having to lug the whole air fryer drawer to the sink to wash out afterward. 

    Promising review: "I bought these because I was tired of cleaning the whole air fryer container. These were bought on a whim for both mine and my boyfriend's parents, who each have an air fryer. They work great, keeping all greases and crumbs inside, and make it easier to clean. The only bad thing (and this may just be me) is the ridges/ripples on the bottom of the inside of the liner. When you try to wash it in the sink, don’t put the stream of water right on those unless you want to take a small bath. Other than that, these are fantastic. My boyfriend also says that it seems to make everything crispier, and we love that." Jordan Hixson

    Get a set of three from Amazon for $19.99

    43. A RobeCurls heatless hair curler, which is the new BFF of anyone who worries about getting heat damage from hair appliances. You can easily wrap slightly damp air in the satin-covered rod at night and then wake up the next morning and pull it out to buoyant curls. 

    Reviewer pulling the rod of of their hair to show thick curls
    Reviewer pulling the large curls out of their hair to form smaller ones
    Amazon

    Emikeni is a woman-founded small business that specializes in heatless hair curling tools. This rod is designed to work with all hair types, with tutorials included on their site! 

    Psst — this TikTok also shows you how to get curls with the RobeCurls fast if you don't have time to wait overnight! 

    Promising review: "WOW!!!!! I can’t believe how well this works!!! I’ve seen this all over Instagram and TikTok, and wanted to try it. It’s so easy to put in, takes about a minute or two. Comfortable to sleep in. Then, you take it out, and it looks like you put all this effort into doing your hair. The curls turned out gorgeous, I’m so impressed!!" —Katie Porter

    Get it from Amazon for $11.89+ (available in three colors). 

    44. A set of Wad-Free pads to ensure that your sheets stay separate from each other in the dryer and come out fresh, dry, and unwrinkled instead of looking like they got into a wet cotton brawl. 

    the wad free pads attached to a bed sheet
    Amazon

    Wad-Free is a small business established in 2020 after the founder Cyndi Bray self-taught computer-aided design to create the pads.

    Promising review: "THIS ACTUALLY WORKS!!!! I saw a TikTok about these and decided to order. Sheets balling all up in the washer and dryer has been a pet peeve of mine for forever. I was super skeptical of these, but I tried it, and it works as advertised! It’s a little on the expensive side IMO, and that’s kinda holding me back from purchasing a second set, but they really do work." —StrangerThings

    Get a set of two from Amazon for $19.99.

    45. A bagel guillotine for all of your carb-slicing needs, whether you're beheading some bagels, muffins, buns, or rolls. Not only will you get perfect slices every time, but this is also muuuuch safer than a regular knife (and less embarrassing than explaining you were bested by a bagel in the emergency room). Psst — parents also love this as a much safer option for kids making their own snacks and meals! 

    A bagel under the 'guillotine
    A perfectly sliced bagel

    Promising review: "My boyfriend can’t cut bagels. He literally butchers these poor baby bagels all up. I saw this on a TikTok and I was like oh we need that. So I bought it. And it was a good investment. Now we can enjoy nicely sliced bagels that fit in a toaster and aren’t jagged across. Yay bagel slicer!" —Ci DiPalma

    Get it from Amazon for $22.53.

    Reviews have been edited for length and/or clarity.