We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.

    43 TikTok Products So Good You're About To Become Their Number One Fan

    This "flossing toothbrush" is Chip Skylark-approved.

    1. A set of Wonder Hangers designed to take advantage of all that unused vertical space in your closet and save up to three times the storage space. Even better — these come fully assembled, so no extra work on your end! Oops, on my way to buy more cute tops I don't need now that there's room for them 👀 . 

    Product in use in closet
    Product in use in closet
    Amazon

    Check out a TikTok of the Wonder Hangers in action. 

    Promising review:  "These are so clever and versatile! I live in an old house with tiny closets so I have to get creative. These are great because they can be used hanging horizontally or vertically. I also found they work great for hanging camisoles and tank tops. I can see what I have and take just the one I need!" —Therese Van Heuveln

    Get a 10-pack from Amazon for $13.99 (available in three colors and four pack sizes).

    2. A "flossing toothbrush" with two layers of bristles — regular firm bristles, and longer ones that are ten times thinner to clean deep in between your teeth and gums to mimic flossing. Reviewers love how deep the clean feels, and also how soft it is on sensitive teeth! 

    A toothbrush with two layers of bristles, one long and thin and one shorter and thicker
    Emma Lord/BuzzFeed

    Mouthwatchers is a small business established by Ronald Plotka, DDS, that specializes in antimicrobial toothbrushes designed to get deeper cleans even patients with "great" dental hygiene might miss with traditional brush and floss routines. 

    I personally bought this a few months ago and love it! I use an electric toothbrush usually, but I feel like I'm getting a much more satisfying clean from these?? Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively. I've switched to using this in the morning and the electric one at night and definitely see a difference in that area in particular. 

    Promising review: "This was another one of my TikTok purchases! I was skeptical but my kids hate flossing their teeth so thought this might help in between making them floss. They work amazing! My kids said they could see and feel a different on the first use and I agree! They are definitely with a try! I would suggest not pushing too hard, those tiny bristles really get in there and if you push too hard you nights be sore like I was. It felt like after going to a dental cleaning." —Amy N. 

    Get a two-pack from Amazon for $9.90

    3. A wireless, Bluetooth-enabled karaoke mic you can sync with preeeeetty much anything, including speakers, players, or singing apps on your phone. Now you can live out your Ariana Grande fan fiction in the comfort of your own home.

    Promising review: "You don't understand TikTok made me obsess over this microphone. As a 30+ year old woman, I resisted purchasing it. I finally broke down and bought it because it was haunting me in my sleep. I'm so glad I did. When I am in a bad mood I start karaoke in my house and am instantly better. It has 'ruined' my teenage son's life because my performances can be heard through his XBOX microphone. This is a must have product." —Zane A. Undercoffer

    Get it from Amazon for $21.99 (clip the $5 off coupon on the product page for this price; available in 11 colors).

    4. COSRX Snail Mucin 96% Power Repairing Essence, a lightweight hydrating face serum designed for *all* skin types reviewers swear by for healing acne scars, fading dark spots, and smoothing fine lines. Users with sensitive skin especially appreciate how gentle it is compared to competitors, and a lot of them mentioned seeing results within the first few uses! 

    Reviewer before and after picture with redness healed from their face
    The bottle of serum

    Promising review: "I caved to the TikTok hype and now I am obsessed, lol! I have extremely sensitive skin but this was the first product that I didn’t have to go through a 'getting used to' phase." —Shelby

    Get it from Amazon for $22.86

    5. A power scrubber brush you can attach to a DRILL (!!) that basically does all of the hard grime busting for you, so you don't have to have sore arms for a week just because you dared to wipe down the shower.

    Reviewer using the brush to clean grime out of a tub
    one of the brushes attached to a drill next to a shower pane with half still fogged up and the other super clear

    Useful Products is a US-based small business established in 2007 by car wash owner, electrician, and former bodybuilder Anthony LaPolla that specializes in drill-cleaning brushes and attachments. 

    Promising review: "So I kept seeing this item on TikTok and thought, 'heck, why not?' I love this item for deep cleaning, whether it's car mats, shoes, or the shower." —A. Givens

    Psst – each of the different brush colors indicates which tasks the brushes are meant for based on their bristle type, so be sure to check which one is best suited for whatever you need to for! Yellow is the “all-purpose” medium bristle, but some are softer and harder depending on what types of surfaces you’re cleaning (but none of them will scratch!). 

    Get it from Amazon for $18.95 (available in six styles).

    6. An undetectable mouse jiggler for folks working at home who need to stay "active" on Gchat, Teams, or Slack and sometimes want to dash out to use the bathroom or walk the dog without doing the whole "BRB, BACK IN A BIT!!" song and dance every time they dare to get up from their desk. 

    A mouse on a white oval device that spins it slightly to keep the mouse active
    Reviewer holding up the power button on the device

    Promising review: "Like everyone else, I stumbled upon this product because of a TikTok I saw. Setup was extremely easy and I'm pleased to say that my Teams green light is on all the time now. Workers of the world, unite." —Amazon Customer

    Get it from Amazon for $29.99 (available in six styles). 

    7. A jar of internet-beloved The Pink Stuff, which tackles so many darn things that it'll be the BFF of every room in your house. Need to paint over a stain on the wall? Get it off with The Pink Stuff. Think you need to replace that caked-over grimy pan? Put The Pink Stuff to the test. About to hire cleaners to tackle whatever the heck is going on in your tub? 1-800-The-Pink-Stuff, baby!!

    Reviewer using it to clear up hard water stains in tub
    A customer review before and after photo showing the results of using The Pink Stuff on their stovetop

    A lot of people compare it to the Magic Eraser in paste form, so even your weirdest, most stubborn stains will meet their match.

    Promising review: "Found this product on TikTok. I don’t think I’ve ever seen value like I do this product! Literally use it on EVERYTHING!! Kids and teens have dirt, grime, and grease on their walls? ...This will make it look like a new paint job. Baseboards need some love? A pea-size amount of this makes them look brand-new. Need a shoe cleaner? PERFECT for sneakers. I could name a million more uses, but I can ASSURE you this is worth every penny. What’s more? You need such LITTLE of this product, it will last a VERY long time. Thank you, TikTok!!!" —Rachel in CLT

    Get it from Amazon for $5.97.

    8. A copy of Burn After Writing, a guided journal that tens of thousands of reviewers swear by — through a series of questions and thought experiments, it encourages people to take time away from their screens to explore their feelings, both new and old, so they can embrace meaningful ones and try to let others go. 

    Promising review: "I first saw this book on TikTok and decided to look more into it. I purchased four total because I know some people holding onto things that are difficult to let go of. It’s a great way to look at things from a different perspective and truly hold yourself accountable to different things in your life. I love what it stands for and I look forward to when I burn mine after I’m done. Self love, self care, and meditation for a better state of mind tomorrow is always the goal. I definitely recommend it to those susceptible to change and the willingness to try things different. You’re so much more than what’s been done to you and someone’s inability to see your worth does not decrease your value. Choose you for a change." —Brent Helm

    Get it from Amazon for $7.32

    9. A set of sophisticated cylindrical wineglasses to elevate your Friday wine-cheese-and-Netflix nights so instantaneously that you'll feel like an extra in one of those Shows About Rich Families Who Fight All The Time. 

    A cylinder shaped stemmed clear wine glass with pink gin in it
    The glass with white wine in it

    Joy Jolt is a small business that specializes in modern and pop culture-themed drinkware and kitchen accessories. 

    Promising review: "I saw these wine glasses on TikTok and had to order them. They are perfect! Will be purchasing again as gifts for my friends!" —diana

    Get a set of two from Amazon for $18.95 (available in three styles). 

    10. Rescue Balm Post-Blemish Recovery Cream, which basically puts post-acne healing on turbo mode to help with redness and uneven texture overnight instead of waiting it out for days and covering it up with concealer. No offense to acne but nobody has time for that!! 

    Before and after image of cystic acne redness clearing up on a reviewer's chin
    Reviewer holding small tube of repair cream

    Promising review: "Love this stuff. Found this on TikTok and so glad I did." —Stephanie G. 

    Another promising review: "This gentle exfoliant is an excellent, successful product. It actually works, especially on cystic spots. Use it at night before bed, when your body is in repair and restore mode, and you'll be so happy with the improvement of your skin in the morning. Fades scars quickly, too." —sisdisco

    Get it from Amazon for $12.99

    11. A set of fast-acting Keurig cleaner pods you can simply put through a cycle on the machine to get rid of all the crusted-on grinds and residue that are *definitely* affecting the taste of your coffee, even if you haven't noticed over time.

    Promising review: "I had no idea that cleaning a Keurig was a thing. I bought these because I saw them on TikTok, believe it or not. I wanted to give it a go because my Keurig isn’t that old and I didn’t think it would do anything. IT WORKS SO WELL! My Keurig wasn’t as nasty as some I’ve seen, lucky. I would highly recommend, keeps everything running correctly and clean." —Lauren

    Get a set of six from Amazon for $9.95.

    12. Essence's Lash Princess mascara, because TBH, we've all wasted too many years and too much money looking for the ~holy grail~ mascara. This one is less than $5, gives you instant length, and is DELIGHTFULLY sweatproof.

    Before shot of a Buzzfeed editor without mascara
    After shot of BuzzFeed editor with long lashes
    Emma Lord/BuzzFeed

    Hello, that is my face above, because I bought into the hype of all the 5-star reviews and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic, or continue applying for longer lashes each time.

    Promising review: "Saw this product on TikTok and thought it would be expensive looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5 you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." —Kd

    Get it from Amazon for $4.99.

    13. A set of affordable, highly popular wireless Bluetooth earbuds that reviewers compare to AirPods, except arguably better — these are completely waterproof (like, you can fully take them in the shower) and come with several silicone earbuds to get the best fit possible.

    Reviewer holding pale pink earbud charging case with matching earbuds in them
    Model wearing discrete black earbuds in ear

    These come with a wireless charging case that provides up to 14 hours of charge (with the earbuds able to play for four-plus hours with each full charge). 

    Promising review: "Best decision! These are the greatest headphones ever! I saw them on TikTok months ago and added them to my wishlist. I got a new phone that doesn't have the headphone port so I decided it was time to finally buy them. They are amazing and I probably won't ever take them out of my ears! 😂" —Katlyn D Arnold

    Get it from Amazon $18.99+ (get this price by clipping the 15% off coupon on the product page; available in five colors).

    14. A cult-favorite ~secret~ popcorn salt anyone in the movie theater industry will tell you is a perfect copycat of that oh-so-savory buttery goodness you love to inhale before the previews begin. Not to be dramatic about popcorn on main, but this stuff is game changing.

    A carton of Flavacol salt
    Reviewer image of buttery popcorn
    Emma Lord/BuzzFeed, www.amazon.com

    Our family recently unearthed this because beloved To All The Boys I've Loved Before author Jenny Han mentioned that it was her secret to delicious popcorn, and it may have just wrecked me for other at-home popcorn for the rest of my life. It genuinely tastes just as salty and buttery and savory as fresh movie theater popcorn. I inhaled it so fast that every single one of my organs lit up in mild alarm.

    Promising review: "I am a person who will make myself sick eating buckets of popcorn (I have no self control). This has by far been my favorite 'TikTok made me buy' item. My at-home popcorn is now my favorite thing to make and I don't need to go the theater for popcorn. Very much worth the purchase and this will last me such a long time." —S Martinez

    Get it from Amazon for $9.60.

    15. Peach Slices Acne Spot Dots, a hydrocolloid sticker that you can apply straight onto a zit to flatten it, reduce redness, and even suck the gunk out of individual trouble spots overnight. Personally *love* to see a problem magically disappear while I'm snoozing. 

    Reviewer wearing small round sticker healing a zit
    Small clear dots on a sticker sheet

    Peach & Lily is a skincare brand founded by celebrity esthetician Alicia Yoon that specializes in toxin-free, vegan beauty products made with recyclable packaging. The company plants a tree with each order, and a portion of its proceeds have gone to to Restore NYC since 2016. 

    Check out a TikTok of the acne spot dots in action. 

    Promising review: "This brand is so affordable and works just the same as the more expensive brands. I go through them so quickly so this is a plus! I’m generally a picker at my zits, but if I can get to one of these dots in time I save my face a lot of irritation and pain. I wear them at night and sometimes during the day, only takes about two to get rid of those pesky whiteheads, sometimes more for a big zit. They really suck everything out." —Savannah Wilson

    Get a pack of 30 from Amazon for $4.99

    16. A no-scrub weekly shower cleaner you can quite literally "set and forget" to maintain its cleanliness over time — once you apply it after a shower, you just have to wait 8–12 hours and it'll quietly tackle the soap scum, grime, oils, mold, and mildew stains without any elbow grease from you.

    A dirty shower with a yellow floor
    The shower floor all clean

    Promising review: "I have well water. Something in my well water reacts with copper plumbing and turns my shower tiles blue. Since my bathroom color scheme isn't on the blue spectrum, this is problematic. The well water also causes the shower glass to film up quickly. I've tried dozens and dozens of cleaners and scrubbed till my arms ached trying to get ahead of the blue and scumminess. My ambition in life is NOT to be a full time bathroom scrubber! I saw this stuff on a professional house cleaner's TikTok (sorry, don't remember which one) and thought 'what the heck, might as well give it a try.' Oh my goodness, the first day after my shower I sprayed this stuff all over and walked away. The next morning there was a NOTICEABLE reduction in the blue and the glass looked clearer too. Day two, sprayed again and walked away. The next morning the blue was gone except for a few spots on the floor tile and the glass looked amazing. Day three I sprayed the remaining spots and the next morning the shower practically looked new. NO SCRUBBING AT ALL!!!! This is my new favorite shower cleaner. The ONLY con I have is that it makes me sneeze while I'm spraying from inside the shower, but I can live with that." —L. J. Petillo

    Get it from Amazon for $19.54.

    17. A painless, mint-flavored teeth-whitening pen reviewers swear by as an alternative to pricey professional treatments and strips. This gets results from the very first use, lightening up years' worth of stains from coffee, tea, wine, or just, you know, existing as a human with teeth.

    Promising review: "I have to say, I was skeptical about this product from all the TikTok hype about it but after trying it out, it really does work. I’ve used whitening strips before but those usually hurt my sensitive teeth and I hate the taste of some of the other gels on the market but this one was super easy and didn’t hurt my teeth at all and didn’t taste much different than my regular toothpaste, since I got the mint-flavored one. I used it for a few weeks before my brother’s wedding and it worked like a charm. I noticed visible results in only a couple of days and was able to keep using it until I reached my desired shade of white. 10/10 would recommend for anyone with sensitive teeth and tastes!" —Victoria Bravo

    Get a two-pack from Amazon for $13.59

    18. A fast-acting ChomChom pet hair remover roller deeply beloved by pet owners — it's like a sticky lint roller, but specifically designed to pick up pet hair and not only lock it in, but stash it inside the roller itself, so you don't end up making matters worse by just shoving the hair around instead of getting rid of it properly. 

    GIF of reviewer using the chom chom roller to remove fur from a couch
    reviewer image of a chom chom roller open to reveal all the collected pet hair inside

    Promising review: "I have a golden retriever and the shedding is out of control. My fabric sofa is constantly covered in hair and I finally decided to try this after reading an article about popular TikTok products. The reviews do not lie, this thing works magic!! I wish I had taken a before and after picture because the difference is noticeable. I watched the video tutorial before I tried it to ensure I was using it properly and everything he says is true, you do really have to put your arm to work with vigorous back and forth movement! However, I find it's a great arm workout and it works wonders." —Joanne Ertel

    Get it from Amazon for $24.99

    19. A Renpho percussion massager you won't even know how badly you need until you're using it — this gizmo is great for releasing knots, aches, and muscle tension, whether you got them from working at a desk too long or an intense workout.

    Check out a TikTok of the massager in action. 

    Promising review: "This machine has been such a relief for me. I have arthritis in my back as well as some other issues. I sit at a desk all day and do not move much during the day. Fifteen minutes of this machine and the pain is gone and I feel so much better. I have been doing this 3-5 times a week and notice such a difference. When I do have pain by the end of the 15 minutes I do not feel anymore pain. I should have ordered this a long time ago. I also love that it comes with different ends so when i have a tight muscle there are smaller ends to reach that muscle." —Leanns Reviews

    Get it from Amazon for $64.99 (clip the $25 off coupon on the product page for this price). 

    20. A dainty bird-shaped lemon juicer you can use to squeeze lemons, limes, or oranges into your morning tea, salads, or hot water. Turns out the early bird gets the worm *and* the delightfully aesthetic juice. 

    A clear acrylic bird shaped squeezer with an orange slice in it
    Model squeezlng a lemon into a jar
    Amazon

    Promising review: "This little utensil is adorable, and quite practical. When I saw it on TikTok I knew I had to have one. You simply put a slice of lemon in and pour out the juice. It looks so pretty sitting on the table and comes in very handy." —Dian Marchese

    Get it from Amazon for $5.39

    21. An enzyme-based laundry stain remover that works its magic in one wash to help you instantly get rid of all that discolored dried sweat, oil stains, or deodorant residue on your favorite clothes.

    Check out a TikTok of the laundry spray in action. 

    Puracy is a Texas-based, family-owned small business specializing in plant-based, chemical-free, hypoallergenic home products, with a donation made to local families in need with a portion of every purchase. 

    Psst — this spray also does a number on all those other miscellaneous stains in your life, like wine, coffee, soy sauce, makeup, and period blood! I recently bought this to test it for myself, and can attest to how well it works to get period blood out even after you've tried something else. I stained a pair of beloved bright-blue bike shorts in my sleep and tried to get it out with soap and water, but the stain was still there when it came out of the wash. I treated it with this, stuck it back in the wash, and BOOM, it's like it never happened (I panicked before I could get a before and after, please forgive me, laundry gods).

    Promising review: "For whatever reason, I am ALWAYS spilling things on my shirts and I cook every night (sometimes I remember the apron, sometimes I don't). My clothes are a mess by the end of the day. I'm not proud of it, but there it is. I have tried EVERYTHING there is to remove stains and this is the absolute BEST thing out there. (There is simply not a major stain remover that I have not tried.) The only thing close is a long pre-soak (I mean like six hours) in Oxyclean. With Puracy, you get the best result by doing it well in advance, but for me that is another plus because I would far rather spray them when I put them in the hamper than do it all at once just before I do the laundry. It seems to get everything out and I've never had any trouble with damaged fabric. I don't really review very much, but this is seriously outstanding." —NYC Buyer

    Get it from Amazon for $7.99.

    22. A delightfully practical Stojo collapsible travel cup (with a straw!) you can use to drink coffee or water on the go — reviewers love that it collapses to a teensy, easy-to-store size, and that you can easily reheat it in the microwave, unlike other travel mugs. 

    A small pink coffee cup with a lid
    The coffee cup folded to the size of a hockey puck

    Check out a TikTok of the Stojo collapsible cup in action. 

    Stojo is a small business that specializes in dishwasher-, microwave-safe storage and travel products with the goal of eliminating single-use plastics. 

    Promising review: "I take my lunch to work and during mid day I like to use the Keurig to brew a cup of coffee. The 12-ounce Stojo cup I purchased is very practical. It is thick and durable. The plastic collar enables you to hold the cup without squeezing it or burning your hands on the hot walls of the cup. It seals well so you don't have to worry about leaking your drink on your shirt. It even has some reasonable thermal properties. There is enough volume in the cup to allow for the 12-ounce brew plus ample creamer. It's not a stainless vacuum cup, but it does hold its temperature better than your typical gas station or coffee shop cup. Plus you have the advantage of being able to reheat your drink in the microwave which you can't do with a stainless cup. Washes easily too. If you want a 12-ounce cup that keeps your drink hot or cold for a long time, this isn't the cup for you. But if you need something practical that will keep your coffee warm for 30–45 minutes, can be reheated in a microwave, and collapses to the dimensions of a tall hockey puck, this is a good purchase. You'll have it for years." —ViciousCycle

    Get it from Amazon for $19.95+ (available in three sizes and nine colors). 

    23. A slim magnetic stove shelf that quickly and securely fastens right on the top of your stove so you have easy, immediate access to tools and seasonings and anything you need to get your inner Food Network on while you're listening to podcasts and vibing. 

    a stove with the shelf along the top and spices sitting on it
    Amazon

    StoveShelf is a US-based small business that specializes in stove shelves for various sizes of stoves. 

    Check out a Tiktok of the StoveShelf in action.

    Promising review: "There was no set up...Take it out of the box and place it on the stove. The magnets are very strong keeping the shelf fixed in place. The magnets are raised allowing air flow underneath preventing the shelf from heating up. Sizing was perfect. I love it!" —Amazon Customer

    Get it from Amazon for $39.99 (available in three sizes and in six finishes). 

    24. A self-adhesive paper towel roll holder you can install on the the wall or  bottom of a cabinet to free up counter space (and prevent your paper towels from getting mucked up from things that might spill on the counter!). 

    The metal bar roll holder attached to the side of a wall by a kitchen sink
    The holder installed under a cabinet
    Amazon

    Promising review: "TikTok made me do it, but I love it. The stainless steel blends so nicely with the rest of my kitchen, the install was as a simple peel-and-stick with small mounting screws and matching caps so you don't see the mounting screws, and it holds a seamless look." —Michaelle K. 

    Get it from Amazon for $12.99+ (available in six finishes). 

    25. A set of Free People-esque crop tops with a large fanbase because they have just the right amount of compression to be comfy and supportive at the same time, making them ideal for loungewear, activewear, and oops-I'm-the-cutest-person-here-wear. 

    Reviewer in a white strappy ribbed tank top
    Reviewer in dark purple version

    Promising review: "I have seen these all over TikTok! I’m so glad I ordered these! I can wear these without a bra and I think they are awesome for the price point. I just wear these as tops I don’t wear these to workout. I’m happy with my purchase and I’ll be ordering more. They are all the hype! Hope this review helped!" —Customer

    Get a pack of three for $28.98 (available in sizes XS–XXL and dozens of styles, including two-packs). 

    26. A reviewer-beloved veggie chopper to make you feel like a golden god in your kitchen — this gadget lets you julienne, chop, spiralize, and slice vegetables in an instant and has a built-in storage container to hold the chopped veggies so you can pour them into a pan or dish without any mess. 

    Reviewer putting a potato on a flip top lid cutter and bringing the lid down to chop it into pieces
    Model pressing down on top to cut an onion

    Check out a TikTok of the veggie chopper in action. 

    Promising review: "Makes life so much easier. I can't imagine chopping onions or bell peppers by hand anymore, and it does so much more. We used to have a Prepworks chopper which was a similar idea, but you had to press so hard to chop, and it broke after not too long. This one requires very little effort to cut through the food and it has a generous container." —Amazon Customer

    Get it from Amazon for $24.99

    27. A buildable Glimmer Glow Stick lipstick with a sheer, subtle glitter and a unique rosy tint formulated with ~pH technology~ so it will adapt to your own personalized shade. 

    Reviewer with pink lip stain
    The clear glittery lipstick in its case

    Check out a TikTok of the Glimmer Glow lipstick in action. 

    Promising review: "This is such a pretty pH color lipstick, viral for a reason — it's very pretty to look at, it's not sticky at all, and the more you layer it, the darker the pink shows up. The only thing I don't like is the scent in it, I can almost taste it a bit. It's nice to have in my purse if I need a quick color while I'm out in case of sudden dinner plans or a meeting, because you can control the color saturation to how light or bold it is." —Kristina Bumbelow

    Get it from Amazon for $3.99

    28. A pair of wireless sleep headphones to play white noise or the music of your choice in a comfy headband so you can enjoy the calm of it all night long. Reviewers also swear by this for meditation and outdoor workouts in the cold! 

    A model sleeping with the headphone band around her ears
    Amazon

    Promising review: "I saw these on TikTok and since I have so much trouble finding quality headphones I decided to try them. I’m very happy with the sound quality and comfort of these. I’m able to fall asleep to my music or podcast without having to limit myself to sleeping on my back or losing an ear bud in my bed in the middle of the night. It makes working out easier as well. The value is worth the quality. I would recommend." —Thunder Muffin

    Get it from Amazon for $19.99 (available in nine colors). 

    29. A decorative rainbow window film that says "yes, I want my privacy, but I also want to be extremely glamorous about it." Not only does this refract beautiful rainbows in your space, but reviewers mention that it's handy for pet owners whose dogs love to bark at things outside, and that they also used them to outfit the sunroofs of their cars to prevent glare. 

    A bedroom window covered in crystal-ish rainbow decorative film
    A reviewer showing rainbows refracting on their wall from the film

    Psst — you can read BuzzFeed's review of this decorative window film and for more deets!

    Promising review: "I absolutely love this! TikTok made me buy it for my sunroof and I'm so glad I did! It's so beautiful when the sun comes through! And you get so much for the price!! If you're on the fence, buy it!!" —Amazon Customer

    Get it from Amazon for $9.98+ (available in eight sizes)

    30. A RobeCurls heatless hair curler, which is the new BFF of anyone who worries about getting heat damage from hair appliances. You can easily wrap slightly damp air in the satin-covered rod at night and then wake up the next morning and pull it out to buoyant curls. 

    Reviewer pulling the rod of of their hair to show thick curls
    Reviewer pulling the large curls out of their hair to form smaller ones
    Amazon

    Emikeni is a woman-founded small business that specializes in heatless hair curling tools. This rod is designed to work with all hair types, with tutorials included on their site! 

    Promising review: "WOW!!!!! I can’t believe how well this works!!! I’ve seen this all over Instagram and TikTok, and wanted to try it. It’s so easy to put in, takes about a minute or two. Comfortable to sleep in. Then, you take it out, and it looks like you put all this effort into doing your hair. The curls turned out gorgeous, I’m so impressed!!" —Katie Oswalt

    Get it from Amazon for $16.99+ (available in five colors). 

    31. A five-shelf hanging closet organizer to streamline your closet's aesthetic, which was previously "oops, how did all of these sweaters end up on the floor again?"

    Five-tier hanging shelf with three mesh pockets on the side hanging in a closet in a bedroom
    Amazon

    Promising review: "WOW, TikTok for the win again — this saved me SO MUCH space for organizing my leggings and jeans." —ESmith1090

    Get it from Amazon for $12.87 (available in nine colors and two sizes).

    32. A ridiculously charming octopus-shaped blackhead remover you can use to gently scrub as part of your skin routine or in the shower to remove excess sebum to exfoliate pores and pull out blackheads, whiteheads, and other miscellaneous gunk from the day that you'd rather evict. 

    A black small octopus shaped remover in a reviewer's hand
    the cap off to show the salt on the top of the remover

    Promising review: "I saw this on TikTok, it works great so far." —MarMarManuel

    *Another* promising review: "After just two days of use, this adorable little octopus has done wonders for me, smells great too. Here's how I used it: I wore down the stick just a little to where the texture from the salt is visible, scrubbed around on my face so there was plenty of product, then I used my fingers to gently massage all the gunk away. Rinse, pat dry, and enjoy the softness. Highly recommended for people with sensitive skin like myself." —LuckLocust

    Get it from Amazon for $12.50

    33. A cloud-shaped magnetic key holder for an absurdly cute storage option for keys that will prettttyyy much guarantee you never lose them again. 

    Promising review: "So, yes, TikTok made me buy this, but so far I really like it. It's obviously very adorable and offers a charming spot to keep my keys that works with my entryway. I'm really surprised by how strong the hold is for such a small object — I carry my car fob and a few keys and so far it's holding strong. I hung it with command strips to avoid any potential damage to the wall and I will say make sure it's level as the hold is not so good on an angle (but that was from the original in-hand testing). Definitely recommend and for the price, I'm very tempted to get one for my at-work office." —D. Carter 

    Get it from Amazon for $6.98

    34. A popular pan shelf to instantly organize all those cabinets that are basically just an unhelpful void of space you keep shoving things into and hoping they don't fall back out on your feet.

    A rack holding up five different sizes pans in a cabinet
    Amazon

    Promising review: "Totally bought these because of TikTok but I love them! They are exactly what I never knew I needed. Very easy to set up and help keep my cabinets organized so I can always find what I am looking for right away without having to take everything out of my cabinet to get to it." —Joni Thomas

    Get it from Amazon for $14.87.

    35. La Roche-Posay Toleriane Double Repair Face Moisturizer, which your skin will most definitely thank you for stocking up on when we're all battling dryness from the cold weather. This lightweight, fragrance-free moisturizer is formulated to strengthen the skin barrier to lock in hydration not just after you put it on, but in the longterm, too. 

    The bottle of moisturizer
    Reviewer with hydrated skin

    Promising review: "I fell for a TikTok star’s recommendation and I’m happy I did. This is the most I’ve ever spent on a moisturizer but I will never go back! This stuff is amazing. Keeps your skin hydrated. It’s thick but doesn’t feel like it once you put it on. Worth it!" —Shealen

    Get it from Amazon for $21.99

    36. A marble makeup bag designed with completely adjustable compartments so you can personalize it to accommodate your specific cosmetic needs instead of shoving everything inside and hoping for the best. 

    Reviewer's image of the open makeup bag to show its adjustable compartments and brush pockets
    Another reviewer's image of the makeup bag's design in marble

    Promising review: "Beautiful and sturdy. Fits everything that I need it to. Used to have my makeup and brushes displayed on the sink in our second bathroom, but with the toilet being right there and the cats jumping up on the counter it started to feel unhygienic. So I bought this after seeing it on TikTok. It looks nice on the vanity and keeps everything clean and organized." —Shannon Jendrycki

    Get it from Amazon for $16.99+ (available in two sizes and four styles).

    37. BYO Blush Oil, which is the ultimate in easy-to-use makeup because it practically does all the work *for* you — its color is designed to react to the pH of your skin, giving you a wholly personalized look without any extra work. TBH, it's no wonder this is one of their bestselling prods.

    editor dabbing clear blush on cheeks as it changes color to pink
    The green and orange bottle of blush
    Emma Lord/BuzzFeed

    Youthforia is an Asian woman-owned small business established in 2020 that specializes in environmentally friendly, cruelty-free makeup made with at least 90% renewable ingredients.

    Fun fact: All of Youthforia's makeup is designed with ingredients that make it A-OK for your skin to sleep with it on! 

    Check out a TikTok of the BYO Blush in action. 

    I tried this out myself and I have to say, it is WILD watching it adjust to your skin's pH in real time. It was a very bright pink at first but super easy to spread — a bit like Glossier's Cloud Paint, except personalized. It's very long lasting, too — I applied in the morning and could still see a rosy glow by the end of the day. 

    Promising review: "Dewy and glowy. I tried it over makeup and it appeared as a strong pink shade but settled to a flushed, glowy color. I had my little sister try it too because I wanted to see the color change again and it lasted a really long time on her. The texture was smooth and it was easy to rub in and blend out." —Summer

    Get it from Youthforia for $36 or Amazon for $35.99 (available in three styles).

    38. First Aid Beauty's KP Bump Eraser Body Scrub Exfoliant to help exfoliate and smooth skin by dealing with rough patches or dry bumps — a lot of reviewers with keratosis pilaris and similar skin textures swear by this! 

    Before and after image of a reviewer with bumps on their arm and without
    The tube of scrub

    Promising review: "I saw a dermatologist recommend this on TikTok and I figured I’d give it a try. I have had red bumps on the back of my arms for as long as I can remember and have tried multiple things, so I didn’t have very high expectations. After one use, I could already see a difference! It says to use 1-2 times a week but I use it usually every other day, and I use Cerave rough and bumpy lotion after and now my red bumps are almost nonexistent. This product has truly been life changing and I would recommend to anyone struggling with red bumps! 10/10!" —Sydney

    Get it from Amazon for $12+ (available in three sizes). 

    39. A "Bread Buddy" dispenser that keeps sandwich bread fresh by ensuring it stays *way* more airtight than it does in just the bag alone, and also lets you use the bread bag in a clever way to dispense slices one by one. Tons of reviewers are noting how much longer their bread stays fresh (and how much easier it is to store without worrying about it getting smushed!). 

    A reviewer using the rectangular bread dispenser to pull out a fresh loaf
    An image of the rectangular bread holder with a loaf inside

    Buddeez is a family-owned, Missouri-based small business that specializes unique household products. 

    Check out a TikTok of the Buddeez sandwich bread dispenser in action. 

    Promising review: "The Buddeez Sandwich Bread Dispenser is great! It does exactly what it was intended for. I live alone and don't quite go through bread often enough before the last quarter section of the loaf starts to go stale. I was originally looking for something to put a loaf of bread in as a shell for my vacuum sealer, that would keep the bread from getting crushed from the pressure. This dispenser solved all of my problems. Thank you!" —DRMcQuaig

    Get it from Amazon for $12.49

    40. cereal dispenser to *deeply* enhance your morning cereal and midnight snacking adventures — this eliminates the hassle and bulky storage of cereal boxes, *plus* keeps the contents super fresh and makes it easy to dispense exactly how much you need. Families also swear by these as an easy way for kids to grab their own snacks! 

    reviewer pic of the black cereal dispenser holding two types of cereal
    Reviewer gif of someone dispensing the cereal into a bowl

    Check out a TikTok of the cereal dispenser in action. 

    Promising review: "We have three kids and a very small kitchen with very little cabinet/counter space!!! We used to keep our cereal boxes on top of our refrigerator, but I've been trying to declutter and also come up with a solution for our kids to be able to get their own cereal in the mornings. THIS IS IT!!!! It looks great on our counter, and we have very little space, so it fits just right! This has been the perfect solution to giving our kids the independence they need to get their own breakfast! It has been a lifesaver!!! Love it!!!" —tenle

    Get it from Amazon for $28.42

    41. A set of two traceless adhesive shelves for your bathroom or kitchen that *don't* require any drilling or complicated installation other than sticking it straight to the wall. A chic and easy home fix?? Ugh, we lazy folks love to see it. 

    Promising review: "I saw this on TikTok and had to try it. I love it. I have one in the shower and the other on the bathroom wall holding all the stuff normally on the sink. 10/10 recommend." —Sonia

    Get it from Amazon for $31.99+ (available in two colors). 

    42. A foaming garbage disposal cleaner you can plop into your sink, run a little water on, and let its blue magic fizz its way up to the top while clearing out all the gunk from your culinary adventures in one go.

    blue foaming cleanser pushing its way out of the sink drain
    Amazon

    Promising review: "Saw on TikTok (don’t judge) and automatically added to cart. So easy to use, takes probably a minute to fully bubble up and clean, and you’re left with a clean sink! I use with other drain cleaning products, but would 100% recommend for weekly maintenance." —Jessica Hamilton

    Get a four-pack from Amazon for $3.78.

    43. An extendable tub and tile scrubber to help you get in the nooks and crannies of your bathroom space (the audacity of walls to be taller than humans???). 

    Reviewer using the scrubber with a pole to clean a tub
    close up of triangular scrubber head

    Promising review: "Definitely recommend! Found this on TikTok. It makes cleaning the bathtub/shower a lot easier on my back. It gets in all the nooks and crannies no problem!" —Ally

    Get it from Amazon for $15.99. 


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