1. Urban Skin Rx's Even Tone Cleansing Bar, a 3-in-1 cleanser, exfoliator, and brightening mask that reviewers rave about for helping fade acne scars and dark spots, even out skin tone, and help prevent acne breakouts.
2. A painless, mint-flavored teeth-whitening pen that gets results from the very first use, lightening up years' worth of stains from coffee, tea, wine, or just...you know. Existing as a human with teeth.
Promising review: "I bought this on a whim when I saw someone review it on TikTok. After using it several times over the course of a week, I immediately noticed the difference in the color of my teeth. I'm a smoker and a heavy coffee drinker. I'm finding that this product will be a lifesaver in terms of what my smile looks like. I would definitely recommend!!" —Mully
Get a two-pack from Amazon for $16.99 (clip the $3 off coupon on the product page for this price).
3. A bottle of nail and cuticle repair oil that you simply brush on your nail beds once a day to condition and strengthen all those brittle spots and painful hangnails, leaving you with thick, strong nails and nail beds you're not tempted to pick at all the livelong day.
Promising review: "Found it on TikTok and I’m so pleased with the results. My nails are getting stronger and growing. And the best of all, not chipping. Love it." —sidna saavedra
Get it from Amazon for $8.50.
4. First Aid Beauty's KP Bump Eraser Body Scrub Exfoliant to help exfoliate and smooth skin by dealing with rough patches or dry bumps — a lot of reviewers with keratosis pilaris and similar skin textures swear by this!
Promising review: "I saw this on TikTok and Instagram. I decided to try it and it really works. I used it on my thighs and upper arms. I noticed a difference the first time and even more the second time!!! Fabulous product. Worth every penny." —Lana
Get it from Amazon for $12 (available in three sizes).
5. A pack of the internet-beloved Mighty Match Pimple Spot Treatment, a hydrocolloid sticker that you can apply straight onto a zit to flatten it, reduce redness, and even suck the gunk out of individual trouble spots overnight. Personally *love* to see a problem magically disappear while I'm snoozing.
Promising review: "I heard all about these on TikTok so I decided to order. I switched my birth control and was having a ton of breakouts, these are amazing! They helped me stop picking at my face and my skin is so clear now. Will always have these in my house from now on!" —Kiara Galloway
Get it from Amazon for $12.99.
6. A bottle of Elizavecca Hair Treatment, an Olaplex "dupe" repairing mask infused with collagen ingredients and protein extracts that will help restore hair health and reduce shedding. All you gotta do is apply it on wet hair after a shampoo, wait five minutes, and rinse it out.
This is designed to work on all hair types, with reviewers with 2b to 4c curls mentioning it worked for them!
Promising review: "I saw this on TikTok, and in between other compares products that were four times the price, I decided to bite the bullet and buy this — let me tell you, best decision ever! I shampooed my hair, then heavily massaged this in, from ends to scalp. The carton says 5-20 minutes... But I ended up leaving it in for two days! And after washing it out, my hair was so shiny, bouncy and CURLY! My curl recovery journey has been long, but this has helped restore so much vibrance and shape to my hair. My mom has been stealing it from my bathroom every couple of days, after having similar results on her hair. Going to need to buy a few more to ward her off." —curlyhead3
Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets!
Get a bottle from Amazon for $7.70.
7. Glow Recipe's Watermelon Glow, a pore-tightening facial toner that will not just get Harry Styles' "Watermelon Sugar" stuck in your head until the end of time, but will also use the combined power of hyaluronic acid and tea tree extract to soothe and even out your skin for a dewy glow ✨.
Promising review: "Totally worth it! I love it so much! It made my skin smooth, clear, and hydrated. I pour it on my palm and apply on my face. I bought this product as it is viral on TikTok and I consider it one of my best skincare purchases." –APS
Get it from Amazon for $15+ (available in two sizes).
8. E.l.f.'s Poreless Putty Primer, a lightweight base primer that reviewers swear by for reducing the appearance of pores and helping their makeup apply more smoothly and evenly.
LOL, allow me to be the one to shout to GRAB THIS WHILE YOU CAN. Every time I've run out of it I've gotten mad at myself because thanks to TikTok, it's constantly out of stock. Now is finally our chance!
Promising review: "I saw this on TikTok and thought I'd take a chance. I have sensitive skin and have to watch what I use. I LOVE this product! Goes on smooth and you don't need to use a lot. I put it on before I put on my foundation. Makes a huge difference. Highly recommend and will buy again!!" —Leslie Mattingly
Get it from Amazon for $8.50.
9. A six-piece (!!) set of high-performance matte lipsticks at a *fraction* of the price of its competitors that stays the heck put without drying or cracking your lips by the end of the day. (Seriously, reviewers are DRAGGING major brands in their comments, these are so cheap and effective.)
Promising review: "What can I say, I saw a TikTok about this lipstick and for $10 had to try it! The reviews are right, for some reason this lipstick is better than even $20 name brand ones bought from Ulta. Not only does it smell great, but dries in under a minute and survived eating a cupcake, a Starbucks drink, and an entire evening out, no smudging and had to be removed with a makeup wipe. Fantastic product!!" —Claire
Get a six-piece set from Amazon for $11.88.
10. A ridiculously charming octopus-shaped blackhead remover you can use to gently scrub as part of your skin routine or in the shower to remove excess sebum to exfoliate pores and pull out blackheads, whiteheads, and other miscellaneous gunk from the day that you'd rather evict.
Promising review: "I saw this on TikTok, it works great so far." —MarMarManuel
*Another* promising review: "After just two days of use, this adorable little octopus has done wonders for me, smells great too. Here's how I used it: I wore down the stick just a little to where the texture from the salt is visible, scrubbed around on my face so there was plenty of product, then I used my fingers to gently massage all the gunk away. Rinse, pat dry, and enjoy the softness. Highly recommended for people with sensitive skin like myself." —LuckLocust
Get it from Amazon for $12.50.
11. Etude House's Soonjung 2x Barrier Intense Cream, a skin-repairing moisturizer cream that strengthens skin barrier to help maintain moisture and soothe dry, irritated skin. Basically, if your face is feeling *parched*, this repairing cream might just be the tall glass of water it's looking for.
Promising review: "I got this after watching a skincare TikTok. At first I didn't think much of it. Now it's one of my favorite products. It's great for my sensitive skin. It moisturizes well and it really restored my skin's barrier layer. I love it! This made me a huge believer in my skincare TikTok guy. After years of buying expensive skincare from Sephora I am a total convert to great quality yet affordable Korean skincare products. I have seen my skin change over the last few weeks. Etude House is amazing. Get it!" —Jill C Peterson
Get it from Amazon for $17.
12. A set of satin pillowcases that not only have a cooling effect, but are soft on your skin and create less friction for your hair so it won't get as tangled while you sleep.
13. The internet-famous Revlon oil-absorbing volcanic face roller you simply swipe over your face like a magic wand that makes excess oil disappear — super convenient and *way* less wasteful than using blotting strips and time wasting than fancy powders that need a ton of blending work.
Promising review: "First off, if you have extremely oily skin, this. is. it. I was so tired of getting blotting powder/wipes. It felt wasteful and always left residue on my face. I saw this on TikTok and NEEDED it. It was backordered but then I got an email saying it was in stock and I was SO excited. Not only is it affordable, but it's washable, which helps you save money and be less wasteful." —Kelsey B.
Get it from Amazon for $12.99.
14. Paula's Choice Salicylic Acid Exfoliant, a true skincare MVP that reviewers swear by for reducing the size of pores, dealing with acne and redness, and helping tighten and rejuvenate skin. It's designed to work on all skin types and a lot of reviewers noticed *next day* results.
Promising review: "I had seen several reviews on TikTok about this product and I decided to try it for myself and see how good it was as they said. I had pores and pimples around my cheeks (I have ever since I was a teenager), I've tried different products but none worked as well as this one. Every night before going to bed, I apply it to my face along with a moisturizer (I prefer during the night so it can stay the longest) . And wow, I am not kidding, the next day you can already see how the redness is fading away and any recent pimples start to get smaller, as well as my pores on my cheek area! I had not seen a difference that fast with other popular products, but this one did. I highly recommend, the price is worth it. It really does improves your skin and it looks more healthy and glowing. In my opinion 10/10 :)." —Mariel Garza
Get it from Amazon for $11+ (available in three sizes).
15. A set of Glamnetic's press-on nails for anyone who's short on time or money but not on glamour — these standard and colorful sets are easy to reshape and apply, *plus* are reusable, so it's really an investment not just in one flawless manicure, but multiple.
Promising review: "I saw these all over my TikTok FYP and was so curious to try them. The Mariposa nails are the first ones that I have tried and they are absolutely beautiful, and just after two days I have gotten so many compliments. The glue holds super well and the application process was super simple. I don't think that I will ever get acrylic nails again, as a set like this would likely be three times the price." —Leslie and Paige
Get it from Amazon for $14.99+ (available in 12 styles).
16. Maybelline's Lash Sensational Sky High mascara, which has earned itself a spot in any standard beauty arsenal — not only does it build like a dream, but it lives up to its "sky high" name, giving you a ton of length without clumping or weighing lashes down.
Promising review: "I bought this mascara after seeing it go viral on TikTok. This stuff is incredible. I've been using this mascara for two months, and it's still performing very well. I admit that I am not a fan of the packaging (it feels clunky, cheap, and plasticy), but it's the inside that counts, right? The formula builds well. The brush is the perfect length to grip and coat all of my lashes. It lengthens my short eyelashes after just one coat! I tested this against my more expensive mascaras, and it performed better than most!" —Gizelle Cade
Get it from Amazon for $8.98+ (available in five shades).
17. A popular foot exfoliant foot peel reviewers swear by for calluses and rough, cracked skin — you apply the two bootie-shaped masks on your feel for an hour, wash your feet, and then over the next five to seven days enjoy the bizarre satisfaction of watching the dead skin on your feet peel away to reveal smooth feet.
Promising review: "TikTok made me buy it. My feet were dry, cracked, and needed this. This works AMAZING! After two to three days my feet felt itchy. Trust the process. After the third day my feet began to itch a little. I showered after work and it just be prepared because the process was FREAKY! My feet are so soft, no cracks. I love how they feel and look now. I bought a second pack. I’ll continue to use this foot peel." —Mermaidme
Get it from Amazon for $19.99.
18. A shampoo scalp massager you can use in the shower to massage and exfoliate your scalp, so you can get all of the relaxing decadence of feeling like someone is massaging your head without physically going to a salon. Psst — a lot of reviewers mention this has also helped with psoriasis, dandruff, and scalp tenderness!
I started using one of these a few months ago and WOWZA, it really helps you get extra mileage out of your shampoo. I have a whole lot of hair on my head so sometimes it's a struggle to feel like I've soaped up my whole scalp thorough, but this was a very effective way to spread out the suds and really get them to the roots. I was worried it might tangle in my hair, but it was totally fine on that front, too. I've noticed that my hair has been a little less greasy at the roots since I started using it. And I'm echoing a ton of reviewers here when I say it just feels reeeeeally, really nice.
Promising review: "I saw this little thing all over TikTok and everyone swore by it. To be honest, they’re right and I now swear by it. It’s perfectly soft and sturdy to massage the scalp. Works shampoo into roots, helps with dry skin and such. I absolutely love it and I use it every time I wash my hair. I most definitely would recommend to anyone. Don’t hesitate." —Z
Get it from Amazon for $6.98 (available in three colors).
19. A suuuper-popular Bio-Oil made with vitamins A and E, chamomile, and lavender — you may recognize it as a product a lot of people use to help fade scars (both old and new), soothe cracked and dry skin, and help moisturize without affecting your pores, but people are also using it in quarantine to help with dry and painful skin on their hands from handwashing and sanitizing.
FWIW re: scars, though, this stuff really works. I had thyroid surgery a few years ago and Bio-Oil took me from looking like I'd stumbled out of the Red Wedding to virtually no detectable scar within a few months. All I did was apply it once in the morning and once at night.
Promising review: "Acne scars? Read this. I found out about this product while scrolling through TikTok last week. It came highly recommended, so I decided to look up the price on Amazon. After reading several reviews, I figured I might as well try it out. Today is the fourth day I use the product on my face. My skin looks dewy and nice. The discoloration on my cheeks from a few years old acne scars is improving. My skin looks younger — it’s hard to describe, but I can see a difference. It looks less rough. I’ve been using it morning and night." —Yasmin Rodriguez
Get it from Amazon for $8.92+ (available in four sizes and two bundles).
20. A dual hair dryer and brush to dry your hair as you style it and give your do an incredible amount of volume and shine, without the cost of a pricey blowout.
Unlike other hair dryers, this one can be held closer to the roots and scalp for a higher volume and lift and helps you curl hair at the end while it dries. It comes with three heat settings and is designed to work on all hair textures — reviewers with 2a through 4c hair mentioned it working for them, and especially noted that it helps cut down on drying time!
Promising review: "OH MY LANTA. PURCHASE THIS NOW. YOU WILL NOT REGRET IT. I found this on TikTok and saw the gal's review and had to buy it. I have thick hair and this dries my hair in less than 15 minutes. PLUS I don’t have to fuss with a straightener or a curling iron if I don’t want to!! It leaves my hair so soft and shiny and gives it SO MUCH VOLUME! I recommend this to ANYONE I talk to about it. Seriously my favorite styling tool. Seriously so in love." —Sydney
Get it from Amazon for $34.88 (available in three styles).
21. Plus a heatless curling rod headband that you can wrap your hair into before you go to bed at night, then wake up in the morning with big lustrous curls (and no heat damage from your frenemy the curling iron!).
Each set comes with a curling rod, two hair scrunchies, a claw hair clip, and two duckbill hair clips to set it in place. These are designed to work with all hair types, but work best if you roll them with damp hair!
Promising review: "Before purchasing, I’d seen a lot of reviews and tutorials on TikTok showing the results. My hair is thick, coarse, and naturally wavy, so I figured this might be a good alternative to rollers that are time-consuming to put in, difficult to sleep in, and ultimately not worth it. And MAN was I right to be hopeful. Wrap pieces of damp hair around it before bed, the tighter the wrap, the tighter the curl. Easy to sleep in since there’s nothing on the back of your head, and my curls are BOUNCY the next morning. My only complaint is that it doesn’t help give any top-volume, but nothing some teasing can’t fix. 10/10. I’ll never go back to a curling iron." —Mariah
Get it from Amazon for $11.99 (available in three colors).
22. A marble makeup bag designed with completely adjustable compartments so you can personalize it to accommodate your specific cosmetic needs instead of shoving everything inside and hoping for the best.
Promising review: "Beautiful and sturdy. Fits everything that I need it to. Used to have my makeup and brushes displayed on the sink in our second bathroom, but with the toilet being right there and the cats jumping up on the counter it started to feel unhygienic. So I bought this after seeing it on TikTok. It looks nice on the vanity and keeps everything clean and organized." —Shannon Jendrycki
Get it from Amazon for $18.99+ (available in two sizes and four styles).
23. An internet-beloved set of makeup sponges for expert-level blending and coverage that reviewers have crowned a Beauty Blender dupe. It works for foundation, BB cream, powder, *and* concealer, plus wet or dry, so basically it's working harder than I have for *checks watch* my whole life.
Promising review: "Don't hesitate, just buy these. I was using the Real Technique sponges for years and I bought these on a whim after seeing several TikToks praising these. I love these sponges and the price. I apply liquid foundation with a damp sponge and these work better than Real Techniques. They are dense but soft and 'bouncy.' I wash mine between each use and these hold up very well and much better than the RT. Very happy with my purchase and the price. Will definitely continue to buy." —chris
Get a set of five from Amazon for $8.49 (available in four color combination.
24. Maybelline's Instant Age Rewind concealer, an inexpensive lightweight concealer for anyone who wants to quickly touch up before Zoom calls or walks around the neighborhood, but doesn't want to commit to a whole layer of foundation. This also helps cover dark circles without caking and reduces puffiness.
TBH, at the start of the pandemic I started using this myself (although this is former BuzzFeeder Kayla Suazo's lovely human face above), and I am mad that I wasted time with other concealers for so long. I am a deeply impatient person who likes to look good and does not like to put in effort in any way, shape, or form, and Maybelline created this so that people like me could gracelessly slap it on in the morning and be like "OKAY, REFLECTION, YOU GOT THIS" before being on their merry way. It never cakes, I look way more awake than I have any right to, and I never struggle to blend it the way I do with other concealers. 11/10 subscribe.
Promising review: "Throughout high school I never knew how to do makeup. But then I heard this product was the absolute best on TikTok. And trust me, they were not lying. It has really good coverage and hides my 'raccoon eyes.' And the best part is that a little bit goes a long way. So if you’re starting out or want to try something new I definitely recommend you try this out." —Liela Lee
Check out BuzzFeed's full review of Maybelline's Instant Age Rewind Concealer for more deets.
Get it from Amazon for $7.97 (available in 14 shades).
25. Juno & Co.'s Clean 10 Cleansing Balm, a game-changing makeup remover made with a blend of pearl barley and vitamin E that reviewers adore for getting that ✨ CLEAN clean✨ feeling — it's designed to leave zero residue or oiliness, *plus* brighten skin and reduce hyperpigmentation and dark spots.
Promising review: "I LOVE THIS PRODUCT!!!! I found it on TikTok and OMG!! It works so well. I don't have to sit there and rub the crap out of my eyelashes to get the waterproof mascara off. I will admit, it doesn't take 100% of the makeup off but about 95% of my makeup comes off. It is not water-resistant, as emulsifying it with water helps take the makeup off. I have not found a better makeup remover, and yes that includes Micellar Water (which also works well but leaves my skin feeling oily). With this cleansing balm my face feels hydrated and smooth. LOVE LOVE LOVE IT!!!!!!!! 1000/10 would recommend!!!" —Deetje Frederick
Get it from Amazon for $14.99.
26. A reviewer-beloved anti-dandruff shampoo to relieve flaking and itching and help prevent outbreaks by getting directly to the root. A lot of reviewers mention that it not only started working from the first use, but it *also* helped with shedding and hair loss caused by dandruff in the first place.
This shampoo was designed to work for sensitive scalps, color-dyed, and chemically processed hair, as well as for all hair types and textures, with reviewers with 3b–4c curls mentioning it worked for them.
Promising review: "I saw this product from a TikTok video. I was hesitant. I have been dealing with dandruff for almost 10 years, fortunately not that heavy but enough where it was embarrassing. I tried everything. Leave in conditioner, tea tree oil, Head and Shoulders, etc. One brand did work for a couple of days but that's it. But this product has worked EFFECTIVELY. Dandruff-free for two months so far. Can leave your hair feeling a little dry so just use conditioner and it will balance out. If other products aren't working for you with dandruff I can confidently recommend this one." —Martin C.
Get it from Amazon for $14.84.
27. A tin of Cirepil blue wax beads, which is actually a wax a ton of professional salons use anyway — skip the $$$ and do it yourself. This uses a gentle hard wax to easily remove both the coarsest and finest of hairs in a matter of minutes, leaving you with skin so smooth that you're going to have to sit on your hands stop yourself from stroking your underarms and legs in public.
28. A set of exfoliating gloves for the bath or shower you can use to ~deep clean~ all over your body, letting you get extra specific about the exfoliation pressure because you're using your own hands to do it. These also come in three different textures — light, moderate, and heavy — so you can get one to best match your skin sensitivity.
Promising review: "This is one of my favorite purchases. Not gonna lie, TikTok made me buy this. So I buy it and I’m still a little nervous because it’s literally a glove. But nah, I used it with liquid body soap and I’ve never felt so clean in my whole life. I got out of the shower feeling like a freshly birthed baby. My skin had never felt so clean and I questioned how I went 32 years without this." —Brittney
Get a pair from Amazon for $8.99 (available in three textures and as sets of two or three).
29. Brazilian Bum Bum Cream, a cult-favorite moisturizing body lotion infused with caffeine, guarana extract, and coconut oil to simultaneously tighten *and* smooth skin. Reviewers are also obsessed with the soothing "sunshine" smell (with some replacing their perfume with it altogether!).
Promising review: "Like so many, I was brainwashed by TikTok into buying this rather expensive lotion...then I bought one for my mom and one for my sister and five more for myself as they became harder to find. My favorite thing about it is the smell. Lightly tropical/coconutty but nothing overwhelming. Every time I wear it people say, 'What are you WEARING?' like I have some amazing perfume on. Besides that, it really is a great moisturizer. I’m not usually a sucker for marketing but this was so worth it." —Kristen
Get it from Amazon for $22+ (available in two sizes).
30. A stainless-steel tongue scraper that a lot of reviewers bought to prevent bad breath, but ended up loving even *more* because it made their mouth feel so squeaky clean (and in a lot of cases, made their taste buds experience flavor a lot more intensely!).
Promising review: "On the list of things TikTok made me buy ... You guys!!!! I don’t know why I waited so long to use one of these but here I am AMAZED!! I really recommend. True game-changer!" —Aliyah Lofton
Get a two-pack from Amazon for $7.99.
31. An ultra-fine continuous water mister *perfect* for misting your hair and face when you need a little bit of a touch-up or a refresh but don't want to feel like you just got hosed down in the yard. This is also a great alternative to aerosol bottles!
Promising review: "I love this!!!! Perfect mister. Easy to use. I have curly hair and the curls are defined better with water then allowed to air dry. I am sure it could be used to provide a nice fine mist to houseplants or anything else that needs misting." —CRenee
Get it from Amazon for $8.99+ (available in four sizes).
32. A set of effective extra soft toothbrushes perfect for anyone whose gums are like "could you please NOT" with harsh bristles — these dentist-recommended alternatives are a perfect solution. A lot of folks who are pregnant or recently got braces or dental work done also swear by these!
Promising review: "I bought these for our eldest son who recently got braces. Other brushes were irritating his gums, and I happened to see these on TikTok, so I thought what could it hurt. My son loves them — cleans his teeth, and no irritated gums. Will definitely be buying more in the future. Highly recommended." —Stina
Get a six-pack from Amazon for $9.99 (available in six color combos).
33. A smudge-proof eyeliner stamp so you can finally get the perfect cat-eye on the first go without having to ~wing it~ (read: wasting eight cotton balls, half a bottle of eye makeup remover, and all of the minutes you were setting aside to make your morning coffee).
Psst — this tool is double sided, so you can choose the thickness of your wing, and comes with two stamp pens — one for each eye!
Promising review: "Best eyeliner ever! This item was a 'TikTok made me buy it' LOL but overall, I am truly happy with this purchase. Thank you! Your product is truly amazing!" —Samantha Lopez
Get a set of two from Amazon for $14.97 (available in two colors and four styles).
34. An Onset soap eyebrow kit, an eyebrow pomade that doesn't just fluff up your brows for a little extra ~drama~, but holds them in place all the livelong day. It's basically like getting a whole bunch of extra eyebrow thickness without any effort!
35. A hydrating intense-therapy lip balm complete with SPF 25 to not only help repair dry, chapped lips, but continually protect 'em against the elements. Reviewers note that this wasn't just more effective than other brands, but it worked *fast*.
Promising review: "So I have been a loyal EOS fan for quite some time but you constantly have to reapply and honestly my lips are still cracked. I found Jack Black balm from a TikTok video and it has been glorious. I keep reaching for it to reapply and I don't need it. It doesn't feel greasy on my lips but it is a bit sticky? Or waxy. Either way, I don't mind it at all, and it also smells pretty darn good." —Trisha
Get it from Amazon for $8 (available in six flavors and in packs of three).
36. A set of durable matte hair clips designed for all hair types that are so comfy a lot of reviewers say they're a go-to for all-day wear. Sorry @ headbands, the clips are taking this one!
Promising review: "I will admit I bought these from seeing them on TikTok and I needed new clips for my thick hair. I am not disappointed and beyond glad I got them. The colors are gorgeous and they stay put without hurting my head. I'm very impressed." —Amazon Customer
Get a set of four from Amazon for $13.99 (available in five color combos).
37. A set of itty-bitty dermaplaning razors you can use to take care of those lil' unibrow hairs that keep dodging your tweezers or work whatever face fuzzies you might want to take care of in a gentle way.
This tool also helps soften skin by gently exfoliating as you use it!
Promising review: "I saw these on TikTok and was skeptical but they work so well. I use them for any facial peach fuzz and to shape my eyebrows and they're perfect." —Megan Kopicko
Get a set of three from Amazon for $4.99.
38. CeraVe's Hydrating cleanser made with hyaluronic acid, ceramides, and glycerin — aka, all the good stuff to hydrate your face and remove makeup and oil without stripping your skin of its natural moisture. Psst — a lot of reviewers with sensitive skin and acne swear by this, because it's super gentle *and* super effective.
Promising review: "Got this after seeing a recommendation on TikTok. It's been a lifesaver for me. I have dry, red, sensitive, acne prone skin. Most cleansers strip my skin, but not this one. It’s been helping keep my skin clear while not drying it for a few months now. If you have dry skin this is a must!" —L Ashburne
Get it from Amazon for $12.34.
39. A facial applicator brush to make your nightly skincare routine *so* much tidier — this helps you evenly spread the product on your face without also spreading it all between your fingers and under your nails while you're at it.
Promising review: "I absolutely love these. I saw them on TikTok and ordered them right away. I've been using them for months now and they make applying masks so much easier. I get a much more even application than I did with my hands or with other brushes. Extremely easy to use, clean, and store. Love love love!" —Caterina
Get a two-pack from Amazon for $4.39.
40. An Eos shea butter shaving cream to truly change the GAME for sensitive skin or anyone prone to razor burn — this smooth, hydrating formula may feel different than your typical shaving products when it goes on, but the results speak for themselves.
Promising review: "I found this on TikTok and decided to try. I have sensitive skin and after using this I had no razor bumps! It’s weird because it doesn’t get sudsy and foamy like regular shaving cream, but this is much more moisturizing and smells great! Will definitely be using from now on." —Luis
Get it from Amazon for $3.37 (available in seven varieties, including a sensitive skin version!).
41. A Marshmallow Whip Maker, which can turn a coin-sized amount of your favorite face cleanser into a cup full of light, frothy foam — not only does this help your cleanser last longer by giving it more suds and surface area to cover for a smaller portion, but the bubbly texture can help reduce friction on your face. Also...it's just a whole lot of fun??
To use this, all you have to do is put a pearl-sized drop of your favorite cleanser at the bottom, fill with water up to the dotted line, and pump it until it creates foam.
Promising review: "I bought this product after doing a bunch of reviews after seeing it all over my TikTok feed. This device takes your cleanser and turns it into a foamy product. Why would you want your cleanser to be foam? First, you will make your cleanser last WAY longer. You add a little bit of cleanser and water, then pump it a few times. Instantly it’s foam. You will be using less product, which means you will save money. Another reason is that the product became concentrated and when you put on your face you get the whole product all over your entire face. Foam cleansers are preferred when cleansing because it’s more thorough when washing. It gets the whole surface area. Third, it’s fun! You pump and you instantly have foam. I made a video on TikTok and it went viral! This product is so cute and fun plus it will help stretch your cleanser." —Aimee Rouseau
Get it from Amazon for $5.
42. Dr. Jart+'s Mini Cicapair Tiger Grass Color-Correcting Treatment, a formula that reviewers swear by not just for reducing redness and uneven texture, but for skin protection — this bb has SPF 30 built in, so it packs a double punch.
Promising review: "The hype is to be believed. I discovered this product from @BauerBeauty on TikTok. I loved how she showed the application and the payoff, which is reduced redness. I have rosacea with a lot of redness around my nose and outside the corners of my mouth. This reduces the redness without having to use foundation." —DJJJJ
Psst — you can watch @BauerBeauty use the color corrector in action on Sephora's product page, and you can check out BuzzFeeder Elizabeth Lilly's full review of Dr. Jart's Cicapair Tiger Grass Color-Correcting Treatment for more deets!
Get a mini from Sephora for $20.
43. A large capacity rotating makeup organizer that will basically make you feel like the Professor X of your beauty arsenal, with all your favorite products available right at the tips of your fingers.
44. A stick of Body Glide anti-chafing balm you can apply between your thighs or under your bra to avoid all that skin irritation in ~hot spots~ you get from hanging out in the heat.
I swear by this to the point where if I can't find it in the morning of a summer run, I just won't go out, LOLOL. My boobs chafe SO BADLY under my sports bra bands, no matter what kind I'm wearing, but putting on a tiny bit of this before I leave works like a charm. Absolutely no more friction and no more going "OW OW OW" in the shower because my literal boob wounds were stinging.
Promising review: "This was a TikTok buy and it was worth it. Highly recommend it. It does the work. Long lasting and not sticky at all." —EBATL
Get it from Amazon for $8.99.
45. An illuminating moisturizer designed to enhance your skin's natural glow ✨ — perfect for anyone who wants a lightweight alternative to foundation or just a lil' extra low-effort shimmer in their lives.
Promising review: "Didn’t need this but bought this due to watching a TikTok. Pleasantly surprised by the magical erasing powers. This product has magic dust. Gives you a great glow and erases imperfections with the thinnest layer." —Kim Wilmot
Get it from Amazon for $6.99 (available in four shades).
When the illuminating moisturizer hits the sun just right:
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