If you're not aware, Taylor Swift fans have been going wild for almost a month now trying to figure out the title of her upcoming seventh album.
Since Taylor released the music video for "Me" last month, fans have been scouring each and every frame for Easter eggs and hidden details.
Republic / ssparksfly.tumblr.com
Like the fact that she secretly got a third cat.
Then she revealed on Twitter that the title of TS7 was actually hidden somewhere in the music video, and all hell broke loose.
So... the new album title is actually revealed somewhere in the video AND so is the title of the second single, but I haven’t seen people finding them yet... 🕵️♂️🕵️♀️ #MEmusicvideo https://t.co/cdxQ6dFiar
There have been plenty of theories, each with their own well-thought-out reasoning behind them; there's Kaleidoscope, Home, Heart, Metamorphosis, Rainbow, and Me, to name a few.
Republic / youtube.com
One of the most popular theories was that the album — or at least a single — would be called Lover, since the word appears in neon on the side of a building at one point in the video.
Republic / youtube.com
And now fans think they've found even more proof that the Lover theory is correct.
Big Machine / giphy.com
In a recent interview with the Independent, Taylor was asked how many clues to the album title appear in the video. Here's what she said:
I think you see it once and you hear it twice.
And, yes, you guessed it — "lover" is the only word that appears in the visuals of the music video once, and the lyrics of the song twice.
Republic / youtube.com, Genius / genius.com
I guess you could say fans are freaking out that Taylor basically just gave the title away after all this time.
TAYLOR SAID THE ALBUM TITLE CLUES ARE THERE YOU SEE THEM ONCE AND HEAR THEM TWICE. THE ALBUM IS CALLED LOVER
WE SEE “Lover” once and HEAR IT TWICE IN THE LYRICS OMG THE ALBUM TITLE IS LOVER
Guys. TS7 is called Lover. WE FINALLY HAVE AN ALBUM NAME. LOVER IS COMING. AHHH
It's even sparked another theory. Fans have been speculating about the possibility of a double-sided album for a while, and now they think it might be called Lovers, with one side being Me and the other being You.
Now, we don't exactly have a great track record for getting this stuff right. So we're still going to have to wait for Taylor to confirm the album title herself.
ABC / giphy.com
But TS7 is officially just around the corner, Swifties!!!!! You can read Taylor's full interview with the Independent here.
Ellie Bate is a celebrity reporter and talent coordinator at BuzzFeed UK and is based in London.
Contact Ellie Bate at eleanor.bate@buzzfeed.com.
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