“Slavery: The Game” Faked For A Cause

That cause being raising awareness marketing. Realistic enough that even Buzzfeeders bought into the hype, it turns out to be a controversial campaign to funnel viewers to a new show on NTR (the Dutch equivalent of PBS) about the horrors of both old and modern slavery.

The original trailer

An interview with one of the designers behind this controversial video.

Check out more articles on BuzzFeed.com!

This post was created by a user and has not been vetted or endorsed by BuzzFeed's editorial staff. BuzzFeed Community is a place where anyone can post awesome lists and creations. Learn more or post your buzz!

 
  Your Reaction?
  REACT WITH GIF
 

    Starting soon, you'll only be able to post a comment on BuzzFeed using a Facebook account or via our app. If you have questions or thoughts, email us here.

    Hot Buzz

    22 Skinny Dipping Horror Stories That’ll Make You Tighten You Bikini Strings

    Liam Payne Of One Direction Just Welcomed A New Son Into The World

    Now Buzzing