THE STEAMY SIDE OF COFFEE (AND BRANDING)
Some like it hot while others love it cool. To some, it’s sex. To others, it’s foreplay. To many, it’s a way of life that oftentimes borders on a glazed look of one deeply in love.
And yes, I am talking about coffee….
Yes — and branding. Two subjects I get very, very animated about.
And while I find coffee is best served when inspiration is allowed to percolate while letting one’s inhibitions go AWOL, I’ve learned this ability is something that works — in the hands of a seasoned practitioner — equally well in branding.
But not everything is so black and white as you’ll see below. There are some grey areas.
For more, go here: http://www.risingabovethenoise.com/50-shades-crema-coffee-love-confessions/
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