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This Is What The New Asos Makeup Line Looks Like IRL

We show you the good, the bad, and everything else in between.

Zoë Burnett / Taylor Miller / BuzzFeed

Asos, the über-popular online retailer, just released a makeup line.

Here's what we know about the line so far:

• Asos says it created the line to "empower" twentysomethings. The makeup line is expressly gender-neutral, as well.

• Asos wants people to use their makeup to express themselves and "go play," using their faces and bodies as a canvas.

• Everything in the line is under $20.

Here's what the packaging looks like:

1. Sturdy lip liner: $82. 1/2 Full lip liner: $83. Acceptance blush: $134. Prove It matte liquid lipstick: $11.505. Observant matte liquid lipstick: $11.506. Straight Up liquid eyeliner: $9.507. Bulletproof bronzer: $13.508. Flawed highlighter stick: $14.509. Bossy mascara: $1310. Just Breathe translucent powder: $16 11. Unarmed satin lipstick: $11.5012. Uncompromising matte lipstick: $11.5013. Doubtless matte lipstick: $11.5014. A'Game matte lipstick: $11.5015. Immersed matte liquid lipstick: $11.5016. Tenacious highlighter stick: $14.5017. Vigilant liquid eyeliner: $9.5018. Patience matte liquid lipstick: $11.5019. Unbothered blush: $13
Zoë Burnett / Taylor Miller / BuzzFeed

1. Sturdy lip liner: $8

2. 1/2 Full lip liner: $8

3. Acceptance blush: $13

4. Prove It matte liquid lipstick: $11.50

5. Observant matte liquid lipstick: $11.50

6. Straight Up liquid eyeliner: $9.50

7. Bulletproof bronzer: $13.50

8. Flawed highlighter stick: $14.50

9. Bossy mascara: $13

10. Just Breathe translucent powder: $16

11. Unarmed satin lipstick: $11.50

12. Uncompromising matte lipstick: $11.50

13. Doubtless matte lipstick: $11.50

14. A'Game matte lipstick: $11.50

15. Immersed matte liquid lipstick: $11.50

16. Tenacious highlighter stick: $14.50

17. Vigilant liquid eyeliner: $9.50

18. Patience matte liquid lipstick: $11.50

19. Unbothered blush: $13

Four BuzzFeed editors — Daniela, Delaney, Essence, and Michelle — tested* the makeup for you!

*We tried samples provided by Asos.
Zoë Burnett / Taylor Miller / BuzzFeed

*We tried samples provided by Asos.

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First up, we tried liquid lipsticks.

1. Prove It matte liquid lipstick2. Immersed matte liquid lipstick3. Observant matte liquid lipstick4. Patience matte liquid lipstick
Taylor Miller/ BuzzFeed

1. Prove It matte liquid lipstick

2. Immersed matte liquid lipstick

3. Observant matte liquid lipstick

4. Patience matte liquid lipstick

Prove It matte liquid lipstick:

Essence: The color is good, but the formula needs a lot of work. Delaney: This was by far my favorite shade. It's a very classic red shade which I love. I would probably use this liquid as a base and build a darker red on top of it, but I definitely think this is a solid productYou can get it from Asos for $11.50.
Zoë Burnett / Taylor Miller / BuzzFeed

Essence: The color is good, but the formula needs a lot of work.

Delaney: This was by far my favorite shade. It's a very classic red shade which I love. I would probably use this liquid as a base and build a darker red on top of it, but I definitely think this is a solid product

You can get it from Asos for $11.50.

Immersed matte lipstick:

Michelle: Ooooh, I kind of liked this one! It was hard to apply and I needed several coats, but I feel like I'd actually wear this on a night out.Delaney: I definitely don't think the color works for me, but I can see my friends rocking this shade. It's not my favorite, but I think this would be a good staple for someone's makeup kit.Get it from Asos for $11.50.
Zoë Burnett / Taylor Miller / BuzzFeed

Michelle: Ooooh, I kind of liked this one! It was hard to apply and I needed several coats, but I feel like I'd actually wear this on a night out.

Delaney: I definitely don't think the color works for me, but I can see my friends rocking this shade. It's not my favorite, but I think this would be a good staple for someone's makeup kit.

Get it from Asos for $11.50.

Observant matte lipstick:

Michelle: Again, a bit too nude for me. My ideal color is something that resembles my lip color, but is slightly more pigmented, and this resembles more my skin tone than anything. Daniela: I know this color can look great on some people, I'm not just one of them.Observant will be available Oct. 6. Get it from Asos for $11.50.
Zoë Burnett / Taylor Miller / BuzzFeed

Michelle: Again, a bit too nude for me. My ideal color is something that resembles my lip color, but is slightly more pigmented, and this resembles more my skin tone than anything.

Daniela: I know this color can look great on some people, I'm not just one of them.

Observant will be available Oct. 6. Get it from Asos for $11.50.

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Patience matte lipstick:

Essence: Umm. Issa no. Delaney: I will say that the liquid lipstick does its job by offering a lot of coverage, but this color is not for anyone. Honestly, I'm hard-pressed to think of anyone who could rock this color. Daniela: I feel like this kind of erases my lips, and that's not something I'm looking for when I'm picking out lipstick. This would work for, like, a crazy editorial shoot, and since their whole theme is "go play," then I guess it makes sense.Patience will be available Oct. 6. Get it from Asos for $11.50.
Zoë Burnett / Taylor Miller / BuzzFeed

Essence: Umm. Issa no.

Delaney: I will say that the liquid lipstick does its job by offering a lot of coverage, but this color is not for anyone. Honestly, I'm hard-pressed to think of anyone who could rock this color.

Daniela: I feel like this kind of erases my lips, and that's not something I'm looking for when I'm picking out lipstick. This would work for, like, a crazy editorial shoot, and since their whole theme is "go play," then I guess it makes sense.

Patience will be available Oct. 6. Get it from Asos for $11.50.

Next, we tried their matte and satin lipstick collections.

1. Uncompromising matte lipstick2. Doubtless matte lipstick3. A'Game matte lipstick4. Unarmed satin lipstick
Taylor Miller / BuzzFeed

1. Uncompromising matte lipstick

2. Doubtless matte lipstick

3. A'Game matte lipstick

4. Unarmed satin lipstick

Uncompromising matte lipstick:

Michelle: This is that pinkish color that all the moms used to wear/still wear. Neither bold nor matte nor sleek, I feel like this shade suffers from color indecision.Delaney: I feel like I would buy this lipstick as a gift for a friend's birthday. It's pretty classic. Nothing too exciting, but that's not a bad thing.Get it from Asos for $11.50.
Zoë Burnett / Taylor Miller / BuzzFeed

Michelle: This is that pinkish color that all the moms used to wear/still wear. Neither bold nor matte nor sleek, I feel like this shade suffers from color indecision.

Delaney: I feel like I would buy this lipstick as a gift for a friend's birthday. It's pretty classic. Nothing too exciting, but that's not a bad thing.

Get it from Asos for $11.50.

Doubtless matte lipstick:

Delaney: I'm a sucker for a dark lip, and this delivers 10 times over. I think this might be my favorite of all the lipsticks in the new line.Daniela: This is a great lipstick to wear for fall! I love the color, but it's a bit streaky. I had to apply it a couple of times to get it right.Get it from Asos for $11.50.
Zoë Burnett / Taylor Miller / BuzzFeed

Delaney: I'm a sucker for a dark lip, and this delivers 10 times over. I think this might be my favorite of all the lipsticks in the new line.

Daniela: This is a great lipstick to wear for fall! I love the color, but it's a bit streaky. I had to apply it a couple of times to get it right.

Get it from Asos for $11.50.

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A'Game matte lipstick:

Delaney: This isn't my favorite shade, but it's a great lipstick. It's soft and my lips feel smooth. Just not the right color on me. Daniela: I love this! It's suuuuper pigmented and not drying at all.Get it from Asos for $11.50.
Zoë Burnett / Taylor Miller / BuzzFeed

Delaney: This isn't my favorite shade, but it's a great lipstick. It's soft and my lips feel smooth. Just not the right color on me.

Daniela: I love this! It's suuuuper pigmented and not drying at all.

Get it from Asos for $11.50.

Unarmed satin lipstick:

Michelle: I'm into it. It's a cute plum red that would look good on most people. Delaney: I absolutely love this lipstick. I would probably wear this shade every day. The only thing I worry about is that because it's a pretty wet lipstick, it's going to come off throughout the day and I'm going to need to reapply.Unarmed will be available Oct. 16. You can get it from Asos for $11.50.
Zoë Burnett / Taylor Miller / BuzzFeed

Michelle: I'm into it. It's a cute plum red that would look good on most people.

Delaney: I absolutely love this lipstick. I would probably wear this shade every day. The only thing I worry about is that because it's a pretty wet lipstick, it's going to come off throughout the day and I'm going to need to reapply.

Unarmed will be available Oct. 16. You can get it from Asos for $11.50.

Then we tried the blush. First up, Unbothered:

Michelle: I tend to prefer orange or brown-tinted blushes, but this one wasn't pigmented enough. It looks bright in the compact, but it took quite a few applications to get it to show up.You can get it from Asos for $13.
Zoë Burnett / Taylor Miller / BuzzFeed

Michelle: I tend to prefer orange or brown-tinted blushes, but this one wasn't pigmented enough. It looks bright in the compact, but it took quite a few applications to get it to show up.

You can get it from Asos for $13.

Next, we tried Acceptance:

Michelle: This is a little too pink for my skin tone. It looks unnatural, a little too Harajuku Girl–esque.You can get it from Asos for $13.
Zoë Burnett / Taylor Miller / BuzzFeed

Michelle: This is a little too pink for my skin tone. It looks unnatural, a little too Harajuku Girl–esque.

You can get it from Asos for $13.

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Next, we played around with their Straight Up liquid eyeliner.

Essence: Love the color, but the brush makes it difficult to get a good application.You can get from Asos for $9.
Zoë Burnett / Taylor Miller / BuzzFeed

Essence: Love the color, but the brush makes it difficult to get a good application.

You can get from Asos for $9.

We also tried Vigilant:

Delaney: I honestly love this eyeliner so much. The color is gorgeous and it doesn't smudge at all. My only issue is that it doesn't have the most user-friendly brush for applying, but if you have a steady hand you're good to go.Get it from Asos for $9.
Zoë Burnett / Taylor Miller / BuzzFeed

Delaney: I honestly love this eyeliner so much. The color is gorgeous and it doesn't smudge at all. My only issue is that it doesn't have the most user-friendly brush for applying, but if you have a steady hand you're good to go.

Get it from Asos for $9.

Then we tried their Bulletproof bronzer:

Daniela: I love a good bronzer, and this one definitely delivers.You can get it from Asos for $13.50.
Zoë Burnett / Taylor Miller / BuzzFeed

Daniela: I love a good bronzer, and this one definitely delivers.

You can get it from Asos for $13.50.

We tried brightening things up with their highlighter. First we went for Flawed:

Daniela: Stick highlighters are my favorite product! They're easy to apply and don't make a mess when I use them. Love this one, even though it's a little more subtle than I'd like.Get it from Asos for $14.50.
Zoë Burnett / Taylor Miller / BuzzFeed

Daniela: Stick highlighters are my favorite product! They're easy to apply and don't make a mess when I use them. Love this one, even though it's a little more subtle than I'd like.

Get it from Asos for $14.50.

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Then we tried Tenacious:

Essence: I wasn't that impressed by the highlighter. It's pretty basic and nothing I'd ever put in my regular beauty routine.Get it from Asos for $14.50.
Zoë Burnett / Taylor Miller / BuzzFeed

Essence: I wasn't that impressed by the highlighter. It's pretty basic and nothing I'd ever put in my regular beauty routine.

Get it from Asos for $14.50.

Finally, we gave their Bossy mascara a whirl:

Daniela: I have a love/hate relationship with mascara because my lashes are impossibly straight and nothing I use will ever hold a curl (only a perm), but I like this mascara! It really made them look longer and fuller after a few coats of mascara. Also, the brush is massive and I love that.Get it from Asos for $13.
Zoë Burnett / Taylor Miller / BuzzFeed

Daniela: I have a love/hate relationship with mascara because my lashes are impossibly straight and nothing I use will ever hold a curl (only a perm), but I like this mascara! It really made them look longer and fuller after a few coats of mascara. Also, the brush is massive and I love that.

Get it from Asos for $13.

Here's what we liked: the liquid eyeliners, the Doubtless matte lipstick, the Unarmed satin lipstick, and the Bossy mascara.

Taylor Miller / BuzzFeed

Daniela: I usually go for lipstick, and while I liked a lot of the ones I tried, the mascara really surprised me in a positive way, and I rarely say that about mascara.

And our least favorite was hands down the Patience liquid matte lipstick.

Taylor Miller / BuzzFeed

Michelle: I honestly don't know who that shade is meant for! I wouldn't be surprised if sometime down the line, some insider came up with a beauty hack using that shade of lipstick as an under-eye concealer, or something.

So what did we think overall?

Essence: The price point is good, but the quality of the formulas isn't impressive at all. And the liquid lipsticks aren't really flattering, especially on dark skin tones. I'll stick to my go-to faves.Michelle: There were a few colors I did like, and, as I mentioned, I might consider grabbing one for myself or as a stocking stuffer.
Taylor Miller / BuzzFeed

Essence: The price point is good, but the quality of the formulas isn't impressive at all. And the liquid lipsticks aren't really flattering, especially on dark skin tones. I'll stick to my go-to faves.

Michelle: There were a few colors I did like, and, as I mentioned, I might consider grabbing one for myself or as a stocking stuffer.

Asos Makeup is available for purchase now.

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