Skip To Content

    Will Ferrell's New Swedish Old Milwaukee Ads

    Four spots, shot in Sweden, airing on Swedish TV. He speaks Swedish in one of them.


    View this video on YouTube

    Here's the first spot. Fart joke. Disappointing.


    View this video on YouTube

    The weakest of the bunch.


    View this video on YouTube

    OK, this is better. Love the jacket.


    View this video on YouTube

    Even better. Here's the translation, according to Slate:

    “This is my boat. This is my woman. And this is my beer. Old Milwaukee. It OK.”

    Although Ferrell's wife (Viveca Paulin) is, in fact, Swedish, that woman is not his wife.

    Nice closing foam overload shot.

    Yes the spots were shot in Sweden, and yes, they are airing on Swedish TV and only Swedish TV. Amazing.

    Compared to all the shitty Big Beer ads (Bud, Coors, etc), this campaign is as refreshing as...a much better beer than Old Milwaukee.

    Previously: Here's his funny Super Bowl ad, which only aired in Nebraska.


    Bonus: here's a 1970s Norwegian ad for Brigg beer which features a man who looks quite a bit like Ferrell. Translation: "Our brew!"