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The Batshit Craziest Award-Winning Ads From Cannes

These ads for the Berlitz Language Center in Indonesia are quite startling and racially insensitive.

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The campaign won an Outdoor Gold Lion at Cannes last week.

The ads titles are:

IndiJap (above)

Arabmerican (below)

and, AfroChina (bottom).

I'm gonna ignore that immense afro and any other racial insensitivity here, and ask one question:

Who's the speaker and who's the native?

It really could go either way.

Which, I guess, still works?

Ad agency: Hakuhodo, Jakarta.

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