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The 5 Dumbest Ads Of May

Dumb. Dumber. Dumberer. Dumbest. Dumbester.

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1.

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Via Puerto Rico it's the "Hands-free Whopper" promo.

The press note:

"Burger King in Puerto Rico is celebrating its 50th anniversary by giving away a new device they worked on with DLC/Ogilvy & Mather – it's called the "Hands Free Whopper." Using their CRM database, the company identified 50 loyal customers and sent them one of the handsfree kits."

Great device. How the fuck do I eat the other half of the Whopper? WITH MY HANDS.

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"Save The Beaches" ad via Spain.

Really? This is the borrowed interest image you think works best? Talk about your square metaphor in a round issue. Also, Tiananmen Square has been riffed on over and over again by lazy-ass art directors (see below).

4. And, numbers 4 & 5, via Brazil for Range Rover. This is, probably (my memory is fading as I approach 90 years-old), the dumbest, most forced copy-driven campaign I've ever seen. COCO CHANIETZSCHE?

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