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Updated on Jul 24, 2018. Posted on Jul 28, 2013

The 23 Funniest Scam Viagra Ads

These ads are all as fake as your Sildenafil citrate erection.

1.

Via coloribus.com

From 2004, via China.

The little blue pill is the subject of more scam ads from ad agencies than any other, except for, maybe, WonderBra.

What happen is this: "funny" layouts for Viagra are easy to make, production-wise. Most everybody in the world knows what a Viagra pill looks like: there's your sign-off— no company name (Pfizer) or even product name is needed.

So, hopefully in their spare time, and not while they're billing other clients, teams of copywriters and art directors "jam" on the most outrageous Viagra ads they can think of. Often their boss creative director is complicit is this scam process.

After the best campaign is settled on, the final comps are made to look as legit as possible. In many countries that are not America, pharmaceutical advertising regulations are much more lax; sometimes no legalize is required in layouts.

Then the creative team gets out their Cannes ad festival entry forms, fills it out as properly as possible, adding in as many account executives names as possible, and maybe a publication or venue or spot where the ad never ran, and submit it.

Until, really, the last couple of years, Cannes was let's say less than rigorous about screening for scam ads for one simple reason: money. The entry fees are ridiculously high compared to other awards shows — about $500 for each print ad for each category it's entered into. And Cannes is not a non-profit. So, they not-so-secretly didn't want to discourage scam ad entries.

Almost every year, for the past 10 years, I've spied another bullshit Viagra campaign that some ad agency (usually Thai, Indian, Chinese, or South American) tried to slip by the less than on-the-ball screeners at Cannes.

Here are some of those ads through the years.

2.

Via coloribus.com

From 2001, via Spain.

3.

Via coloribus.com

From 2000, via Singapore.

4.

From 2011, via Kenya!

Yikes.

5.

Via coloribus.com

From 2005, via Mexico.

6.

Via coloribus.com

From 2007, by a couple of ad students (names at the link).

7.

Via pinterest.com

Via Denmark.

As fake as your Viagra erection.

8.

Via adsoftheworld.com

From 2009.

"gift fans" by an agency in South Korea.

They made exactly two (2) of these, and then submitted the idea to Cannes.

9.

Via adsoftheworld.com

From 2008, via Slovenia.

It's Dr. Viagra Freud.

10.

From 2007, via China.

It's Thermonuclear Sperm Rockets.

11.

From 2007, via Mexico.

12.

Via copyranter.blogspot.com

Wood.

From 2010, via Finland.

Looks like they grabbed a shot of Judi Dench.

13.

Via coloribus.com

From 2011, via Chile.

14.

Source unknown.

15.

16.

Via vintrips.blogspot.com

Via Ant O'Neill

17.

Via some hack ad student's portfolio.

18.

Via coloribus.com

From 2002, via Thailand.

If you know the translation, please comment.

But you don't really need it.

19.

Via behance.net

"Pfizer presents the new prince charming."

20.

Via thedrum.com

From last summer, a fake London Olympics sponsorship ad.

21.

Via adham.prosite.com

"Now with a longer-lasting effect."

22.

Via frederiksamuel.com

From 2006, via China.

YIKES, the ad on the right.

23.

Via laughingsquid.com

This was a real fake billboard, put up by Ron English in L.A. in 2008.