As part of their "Smart Meets Sexy" campaign, Go Daddy presents a wet dream for under-fucked IT men the world over.
"Walter," played by character actor Jesse Heiman (you may recognize him from Old School), is a Go Daddy engineer — the Smart part. Refaeli is Refaeli — the Sexy part.
I still have no clue what the hell is sexy about domain registration and web hosting.
According to a Go Daddy email sent to Adweek, the non-love birds executed 45 takes of the kiss, and two other versions of the ad were rejected by CBS for being "too indecent."
Let that vision dance through your brilliant minds, nerdlingers.
Go Daddy said that Heiman afterward said he felt like he won the "championship of men."
Ad agency: Deutsch, NYC.
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