The videos were just uploaded to YouTube Friday by The South African office of ad agency TBWA.
Coming so soon after the Mountain Dew kerfuffle, this scenario may not play well with media critics, and would never fly on American TV.
That point aside, the creative linchpin of this new campaign makes for a rather brilliant way to sell letter writing and pens.
Two more new spots below featuring letters typed in Comic Sans and Broadway typefaces.
- DNC Day 1 is done: Bernie Sanders said Hillary Clinton "must become the next president," and Michelle Obama brought down the house 🏠 🇺🇸
- Three Qaddafi henchmen who are wanted for embezzling millions from Libya have been found living comfortably in Britain.
- The Solar Impulse 2 completed the first round-the-world solar-powered flight after landing in Abu Dhabi ☀️