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Really Strange Commercial Of The Day

It's for MiO "water enhancers" (a Kraft product). I admit it: I laughed.

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Watch the background as the action unfolds.

Spot was directed by Benji Weinstein @Steam Films. This type of spot is a director's wet dream.

It doesn't make me want to try MiO (terrible name) though.

Ad agency: Taxi 2, Calgary.

Every. Tasty. Video. EVER. The new Tasty app is here!

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