New Facebook PSA Campaign

Advises you to be careful what you “like.” Via India.

Peculiar public services ads via the New Delhi office of ad agency TBWA.
A comment on Ads of the World, apparently by somebody at the agency, maybe gives some insight:

“Inappropriate Facebook updates referring to recent political unrest and communal riots in Assam (a state of north-east India) have been claimed to disrupt social harmony, this campaign is an attempt to spread a word of awareness among the users for the same.

One could also see these ads running in a number of Middle Eastern countries right now.

“Like” this post if you agree.

Two more ads below.

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