Brilliantly Insane Brazilian Coffee Ads

Brazilian art direction is always crazy, but often senseless. But, I think I like this completely batshit campaign.

BonoGrão is a gourmet brand in Brazil. It took me a few seconds to get the visuals. Really, these ads would work for any strong coffee.

Ad agency: Y&R Brazil.

On the left; lecherous old men (note the money sticking out of the pockets). On the right: fake-breasted gold diggers.

Luchadores ready to inflict wrestling pain on each other.

My prince has come! Why won't he come further?