So, Hostess is dead. But, dammit, they went out, advertising-wise, with a loud guffaw.
These “Reach For The Gold” ads are pure low-budget champions. No, Twinkies were not the official shit food of the US Olympics team (That was McDonald’s). But Hostess pulled off a wonderful bit “ambush” marketing with this effort. An effort that will — maybe — outlive the the last spongy, disgusting Twinkie.
Ad agency: Bernstein-Rein.
- President Trump has given House Republicans an ultimatum: Pass their health care bill Friday or he will move on to other issues.
- FBI agents posed as filmmakers to talk to armed militia during a standoff in Nevada, then used the footage against two men on trial in federal court.
- The suspect in the London terror attack near Parliament, who was killed by police, has been identified as 52-year-old Khalid Masood.
- A lawsuit has been filed against a renowned UC Berkeley professor who allegedly sexually harassed and assaulted a former student and employee.