New Gay Las Vegas Ads Mock Straight People
Campaign features hot gay men and lesbians and stereotypical frumpy straight couples.
Whelp, turnabout is fair play?
Interesting strategy for a campaign targeting gays. I'm assuming the ads wont be running in Field & Stream or Good Housekeeping.
As a straight man living in New York City, I find the ads mildly amusing, but I'm not the target.
Gays and lesbians — please weigh in in the comments.
Ad agency: R&R Partners, Las Vegas.