One simple little linchpin, and you’ve got an interesting commercial about a very dull subject.
No depressing office supplies shots. No depressing voiceover doofus. Just a nice low-key spot with a little wink that sells me. Bravo.
Ad agency: David (part of the O&M clusterfuck, named after founder David Ogilvy), Brazil/Argentina.
- One of the nation's top legal groups is seeking a wide array of records from four federal agencies to challenge Trump's potential business conflicts.
- Notorious Mexican drug lord Joaquín "El Chapo" Guzmán has been extradited to the United States to face multiple charges.
- The turnout at Trump's inaugural concert was much smaller compared to the crowd that showed up for Obama's 2009 celebration.
- Gingers rejoice! A redhead emoji may be coming your way soon. 🙌