Friday Favorites: The Most Awesome Candy Ad Ever
A new BuzzFeed feature: The best ads from recent years.
From 2009, ad for Mentos Sour Marbels by O&M Mumbai.
Illustrated by: Deelip Khomane.
The ad won a Silver Lion at Cannes. It deserved a Californium-252 Lion. This is maybe the best print ad I've ever seen. Wonderful illustration. Great concept that brilliantly sells the product benefit. Fuck yeah.