Friday Favorites: The Most Awesome Candy Ad Ever

A new BuzzFeed feature: The best ads from recent years.

From 2009, ad for Mentos Sour Marbels by O&M Mumbai.
Illustrated by: Deelip Khomane.

The ad won a Silver Lion at Cannes. It deserved a Californium-252 Lion. This is maybe the best print ad I’ve ever seen. Wonderful illustration. Great concept that brilliantly sells the product benefit. Fuck yeah.

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