Apparently a “creative” at New York City ad agency Publicis Kaplan Thaler is a wiseguy/gal. (or it was the animator/director’s touch, but I’m guessing the copywriter).
Of all the books in the world he/she/they could have put in daughter bear’s hand, they chose one the most depressing novels in the history of humanity.
But, if you know anything about working in the ad industry, you might be chuckling to yourself right now, because it is a transformation to become an ad creative — and it is NOT a pretty transformation.
I, personally, can’t stand the Charmin “Bears” campaign.
3. WHAT the FUCK?
- The death toll from Italy's earthquake rose to 247 people amid efforts to dig out residents still trapped in rubble.
- Brexit leader Nigel Farage drew parallels between British citizens' vote to leave the European Union and some Americans' support for Trump.
- US Soccer suspended Hope Solo for 6 months after she called Sweden's team "cowards" during the Rio Olympics ❌⚽️