Advertising trade mag Lürzer’s Archive claims it is the “most stolen” magazine around. Anybody who’s ever worked in an ad agency will tell you that’s not far from the truth.
W&K London’s Ben Gough was tired of people stealing his copy. So, he came up with these titles and got Mark Denton, photographer Fern Berresford, and designer/typographer Kate Henderson from Coy Communications to help him create the covers.
Four more below.
I can’t think of a more undesirable title.
Where’d they find this guy?
My fellow ad creatives will appreciate this one.
The word “Stunning” makes this cover.
- The death toll from Italy's earthquake rose to 247 people amid efforts to dig out residents still trapped in rubble.
- US Soccer suspended Hope Solo for 6 months after she called Sweden's team "cowards" during the Rio Olympics ❌⚽️
- Donald Trump's campaign paid a Barnes & Noble $55,055 to buy more than 3,500 hardcover copies of his book.