Who's writing these damn things? C'mon, you signed John Fucking Malkovich! Go surreal! Go mildly psychotic! Jesus, Apple, you're boring me over here.
Anyway, these are the first ever ads Malkovich has done for US TV. Back in 2009, he played God in a European Nespresso spot (directed by Robert Rodriguez) where he killed George Clooney with a piano.
Second commercial below.
Ad Agency: TBWAMedia Arts Lab.
Previously: This Samuel L. Jackson parody Siri spot is hilarious.