Bullets turn to crayons, shrapnel turns to bubbles and children’s book pages.
War Child is a “family of independent humanitarian organisations which work together to help children and young people affected by armed conflict.” This spot is for WarChild.ca, whose message is—where childhood thrives, war does not.
Print ad (much less effective) below.
Ad agency: john st.
This First World Problems Read by Third World Kids spot is still the best PSA of the year.
- Confused refugees question what's next as French authorities begin to clear out the Calais "Jungle" camp.
- Jay Z is set to hold a get out the vote concert for Hillary Clinton in Ohio aimed at mobilizing black voters.
- The UK government has backed a third runway at London's Heathrow Airport, saying it'll benefit the the country's economy ✈️
- These parents came up with maybe the best dirty Halloween couple's costume ever. Parents ftw 😂👏