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20 Suicide-Themed Ads

The Hyundai suicide commercial fiasco has gotten much press. But ad agencies have long loved using suicide as a creative linchpin.

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2. Nothing Sucks Like an Electrolux

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Probably a spec commercial, and pretty funny.
Not so bad, because the humor is very exaggerated.

3. Miu Miu

Part of a Miu Miu ad from 2011 with actress Hailee Steinfeld (wonderful in True Grit). The UK's ASA banned the ad, ruling that the sad-looking Steinfeld appeared to be in the act of committing suicide.

6. Bridgetone Tires

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A real commercial that was later pulled.

9. General Motors Suicide Robot Super Bowl ad.

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GM took lots of flak for this commercial back in 2007.
When it aired, autoworkers were being laid off by the hundreds.
They eventually edited out the suicide scene.

13. Heineken "Fuck It"

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British spec spot.
But, Heineken never got it pulled.

14. D&AD Awards

Back in 2010, the UK's most prestigious ad awards show did a series of student-promoting ads showing actual older famous (within the industry) British creatives "killing themselves" because of the new blood.
The ads met with "mixed" reviews.

18. MeetUp.com

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Cat commits suicide because of owner's pathetic life — which is unbelievable because cats definitely don't care how pathetic YOU are.

20. Lego

I guess the teenager here spent his childhood watching one too many violent movies, and now he’s pounding Dad’s Chivas Regal and about to blow his head off with…a 3-D printed Lego gun. Ad from 2009.

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