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Coca-Cola’s TikTok Challenge Has A New Dance By Jalaiah Harmon And A New Song By Khalid

#ShareTheMagic with this new challenge.

Coca-Cola collaborated with incredible artists to create their new TikTok challenge #ShareTheMagic.

Khalid smiling with a bottle of Coca-Cola

Multiplatinum global superstar Khalid's new song "Open" is the soundtrack of the challenge. It celebrates openness and togetherness, and it's perfect for dancing.

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Dancer and creative artist Jalaiah Harmon created a brand-new dance to go with it.

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In addition to working with Khalid and Jalaiah, Coca-Cola is also highlighting other amazing artists on TikTok by working with BIPOC creators to share the challenge.

A black-and-white photo of Jalaiah Harmon

Check out some amazing #ShareTheMagic TikToks from creators below:

@slntwrlddd

Sharing some real magic in ASL 🤟🏾@Coca-Cola US asked me to #ShareTheMagic so here’s what I created. Enjoy! #fyp #ShareTheMagic

♬ Open - Khalid feat. Majid Jordan

@yasminheroo

Sharing our magic through @Jalaiah🚀🐐💕 dc!✨🌬 #ShareTheMagic @Coca-Cola US #fyp

♬ Open (feat. Majid Jordan) - Khalid

Ready to try it? Make a TikTok doing Jalaiah's dance and share it with the hashtag #ShareTheMagic. Not a dancer? You can still join in on the fun by sharing any TikTok set to Khalid's song "Open."

A group of people doing cheers with Coca-Cola.

Check out more #ShareTheMagic TikToks here!

All images via Coca-Cola.