This Is The Party The Kickstarter Potato Salad Guy Threw With His $55,000

Peace, Love and Potato Salad was the motto for PotatoStock, and proceeds will go to charities fighting hunger and homelessness.

1. Zach Brown asked for $10 to make some potato salad on Kickstarter over the summer, and the rest is history. On Saturday, he threw a potato salad party, with the proceeds slated to go to charity.

AP Photo/The Columbus Dispatch, Jenna Watson

PotatoStock took place at the Columbus Commons in Columbus, Ohio, celebrating that spud life with peace, love, and potato salad.

3. Sponsors ended up providing the 3,000 pounds of potatoes for the event. Brown said he would work with the Columbus Foundation to create a charitable fund.

AP Photo/The Columbus Dispatch, Jenna Watson

4. Already, Brown has donated $20,000 to the fund, which will support groups fighting hunger and homelessness.

AP Photo/The Columbus Dispatch, Jenna Watson

5. Proceeds from the event, which haven’t been tallied yet, will also go to the fund.

AP Photo/The Columbus Dispatch, Jenna Watson

6. In addition to music, food, and beer, potato sack races were a natural source of entertainment.

AP Photo/The Columbus Dispatch, Jenna Watson

7. Local restaurants and food trucks got involved, sharing their best tater recipes.

AP Photo/The Columbus Dispatch, Jenna Watson

8. In a statement in July, Brown said he wanted to use the money he had raised to make the world a better place.

AP Photo/The Columbus Dispatch, Jenna Watson

“This may have started out as a little fun with potato salad, but it’s something different now. It’s an opportunity to make the world a better place. Those opportunities don’t come around every day.”

9. According to his Kickstarter, the almost 7,000 backers can expect to receive their incentives — from T-shirts to a recipe book — by December.

AP Photo/The Columbus Dispatch, Jenna Watson

10. What’s next for the man behind the potato salad?

AP Photo/The Columbus Dispatch, Chris Russell

Brown told the Columbus Dispatch some of the donations will also go to starting a for-profit website to share other funny, but not necessarily potato-related, content.

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Claudia Koerner is a reporter for BuzzFeed News and is based in Los Angeles.
Contact Claudia Koerner at claudia.koerner@buzzfeed.com.
 
 

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