Some things in life are simple to get started – just add water. Iranian-born Reza Keshavarzi thought differently when it came to his innovation in waterless car-washing technology. Keshavarzi has been kept very busy in the six years he has been in Australia, starting two businesses, getting his PHD, and being a Harvard University fellow. The business works smartly so we can put down the squeegee and open the WipeHero app. What makes WipeHero work is that it's part invention, part job-share service, all innovation. WipeHero specialists go to the booked destination, use their biodegradable water-free spray, and leave cars looking squeaky clean. " We have created a solution for a smarter future so that you never have to worry about your car being clean. It just happens. We can wash your car anywhere, anytime," Keshavarzi says. WipeHero currently employs around 30 people, and as popularity of the service grows, so does the opportunity to create more job opportunities while staying "green".