Skip To Content

    There's A New Campaign To "Legalize" The Word Vagina

    Because why not?

    How comfortable are you saying the word "vagina"?

    Unfortunately, a lot of people still aren't cool with saying — or even hearing — the word.

    So this new public health awareness campaign wants us to start saying "vagina" loud and proud.

    For starters, it's a lot better (and more accurate) than using words like "vajayjay," "cooch," or "hoo-ha."

    It also claps back at the idea that a vagina — or sexual health in general — is something to be embarrassed about or ashamed of.

    But even though the video deliberately censored the word "vagina," Facebook already took down the ad for the campaign, citing "profane language."

    Check out the full video here:

    View this video on YouTube