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    Tarte's Custom Kit Sale Is Back, Just In Time To Start Holiday Shopping

    We're talking seven full-size items for $65 – plus free shipping.

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    ICYMI, Tarte Cosmetics has brought back its popular custom kit sale event for makeup enthusiasts just in time for the holidays, and the savings are HUGE. For two days only (11/2-11/4), you can create your own holiday custom kit filled with seven full-size products for just $65.


    This promotion ends on 11/4 at 11:59PM EST. Oh, did I mention FREE SHIPPING? If that's not shopping goals, then I don't know what is. You're getting over $200 worth of makeup for $65 — that's epic.

    Outside of the U.S.? Tarte's offering seven full-size items at up to 70% off and 30% off Shape Tape Original & Shape Tape Ultra-Creamy.

    If this is the first time you're hearing of Tarte's super cool promo, we're glad you did. Now, here's how it works:

    After this you'll have six full-size makeup products plus a fancy makeup bag all for $65. 

    1. First, ditch the lash extensions and choose one of Tarte's popular mascaras. Whether you're looking for volume or length, there's an option for you.

    Three of Tarte's mascara

    Kiss those clumps goodbye with one of 10 mascaras: Maneater™ Mascara, Lights, Camera, Lashes™ 4-in-1 Mascara, Big Ego™ Vegan Mascara, Gifted Amazonian Clay Smart Mascara and Sugar Rush ™ Lash Smoothie Volumizing Hemp Mascara

    Want to take this mascara on your next vacation? Tarte offers travel sizes of its most popular products. 

    I went with the Maneater™ Mascara because it gives drama. I'm all about long, voluminous lashes and this mascara provides both. It even stays on for 16 hours — that's nearly every waking hour.

    Tarte's Maneater Mascara wand and tube product shot
    Tarte / Via Tarte

    This mascara has received over 2K reviews, so it must be good. 

    Promising review: "LOVE! LOVE! LOVE! This mascara is the best I’ve used. The wand is great at giving you eyelashes that are not clumpy. Your eyelashes become defined, light and so wispy they might just fly away!" —Miranda C

    2. Now on to my favorite part of any makeup look: lips. There's so much versatility when it comes to choosing a lipstick — matte, glossy, satin, sheet, etc.

    Three of Tarte's lipsticks and lip glosses

    Your lips will be poppin' with one of Tarte's 17 lip options: Maracuja Juicy Lip, Tarteist™ Quick Dry Matte Lip Paint, SEA H₂O Gloss, SEA H₂O Balm Lip Tint and Sugar Rush™ Lip Sip Vegan Lip Oil

    Tarte's lipsticks are free from parabens, mineral oil, phthalates, sodium lauryl sulfates and gluten so you can feel confident about putting it on your skin.

    For my lips, I chose Tarteist™ Quick Dry Matte Lip Paint because it's quick-drying and lasts for up to eight hours which is amazing for a lipstick.

    Tarteist™ Quick Dry Matte Lip Paint product shot
    Tarte / Via Tarte

    Promising review: "I love the way it goes on and it dries so quickly. Long-lasting color. Seriously my favorite lip paint ever." — Lacey C

    3. At this point, you're nearly halfway through creating the makeup bag of your dreams, seriously. Now, onto the eyes. Pick one of Tarte's gorgeous palettes or highly-pigmented mascaras and brow pencils.

    Three of Tarte's palettes and eyeliners

    With 14 options, choose one that catches your eye like the Double Take Eyeliner, Tarteist™ PRO To Go Palette, Leave Your Mark Eyeshadow Palette, Busy Gal Brows or Sugar Rush™ Brow Smoothie Brow Pencil & Clear Gel.

    Not sure what to pick? Take advantage of Tarte's try-on feature.

    I chose the Double Take Eyeliner because of its double-ended stick with both gel and liquid liner. The precise tip allows for the creation of the perfect cat eye with a flick of the wrist.

    Tarte Double Take Eyeliner product shot
    Tarte / Via Tarte

    This eyeliner is designed to last up to 12 hours — I know, amazing.

    Promising review: "Absolute must have! You get both a liquid and pencil in one. Both ends apply so easily. I am able to smudge the pencil with a brush or apply directly for a clean line. Liquid side makes it so easy to apply thin or thick." —Veronica C

    4. Next, it's time to finish off your base with a face product. Hide those dark circles or achieve those ultra-rosy cheeks with concealers and blush. You can only pick one, so choose wisely!

    Three of Tarte's concealers and blushes

    Choose from up to 14 options some of which are the Maracuja Creaseless Concealer, SEA Hydrocealer™ Concealer, Amazonian Clay 12-Hour Blush, Shape Tape™ Glow Wand and Timeless Smoothing Primer.

    (Pro Tip: When you check out, you can purchase the brand's coveted Shape Tape Concealer for just $20.)

    I went for the Timeless Smoothing Primer so I could achieve a smooth base for my makeup. Infused with vitamin C and vitamin E, this primer brightens and smooths for a luminous finish.

    Tarte's Timeless Smoothing Primer product shot
    Tarte / Via Tarte

    Over 800+ shoppers can attest to their love of this smoothing primer that's available during Tarte's two-day promotion. 

    Promising review: "I love this primer in that it does smooth out my complexion better than any other I've used. I don't have large pores but medium fine lines. I also love that it helps with my T-zone shine. This is a keeper.JillNC

    5. Now it's time for a very important step: your foundation. Whether you're looking for full-coverage or a dewy finish, Tarte has you covered.

    Three of Tarte's foundations

    You can choose from seven different foundations. Here are some of our favorites: Face Tape™ FoundationBabassu Foundcealer™ Skincare Foundation Broad Spectrum SPF 20Maracuja Tinted MoisturizerSEA Hydroflex Serum Foundation and Sugar Rush™ Skin Treat Poreless Tinted Moisturizer Broad Spectrum SPF 20

    Tarte offers a wide variety of shades so it's easy to find a foundation that best suits your complexion. Not sure which shade to choose? Take the brand's foundation finder quiz. 

    I chose the Babassu Foundcealer™ Skincare Foundation Broad Spectrum SPF 20 because it's a triple threat with moisturizer, concealer, and foundation all in one. Plus, it provides a radiant glow which I could always use.

    Babassu Foundcealer™ Skincare Foundation Broad Spectrum SPF 20 product shot
    Tarte / Via Tarte

    With 4.5 out of 5 stars, I'm confident this foundation will give me the cake-free, medium coverage look I love. 

    Promising review: "This makeup goes on super smooth, lasts all day, and feels so light for the amount of coverage it provides! I love it! I'll never buy another foundation." —Sarah E

    6. Last but not least, choose a makeup brush or skincare product.

    Three of Tarte's moisturizers and makeup brushes

    End your shopping haul by choosing one of 23 skincare products and makeup brushes: Shape Tape™ Stay Spray Vegan Setting Spray, Knockout Daily Exfoliating Cleanser, Youth Or Dare™ Multi-Acid & C Serum, Baba Bomb and Foundcealer™ Brush. 

    Your face will be thanking you, trust me.

    For the last item in my kit, I picked the Foundcealer™ Brush because I can apply my concealer and foundation with the same brush. No need for a Beautyblender when this high-density brush does all the buffing for you.

    Tarte Foundcealer Brush product shot
    Tarte / Via Tarte

    With an average rating of 4.5 out of 5 stars, this brush has the stamp of approval from over 100 makeup lovers. 

    Promising review: "Great brush, not only because of how beautiful it is, but also because of how well it works, super soft, the bristles do not fall out, and it does not leave streaks on the face!!" —Gabriela N

    7. Now, choose a makeup bag to keep your new goodies in. Tbh, what's makeup without a cute bag?!

    Three of Tarte's makeup bags

    There's no point in having this makeup without a cute bag to put it in. Choose from one of five glamorous bags: Back To Basics Makeup Bag, Glam To Go Makeup Bag, Shimmer & Shine Makeup Bag, Hot Tropic Makeup Bag and Croc Cutie Vegan Makeup Bag

    I chose the Hot Tropic Makeup Bag because it's bright and bright and fun — who doesn't like that!?

    Orange Hot Tropic Makeup Bag product shot
    Tarte / Via Tarte

    This 5-star makeup bag is a fan-favorite and soon will be mine, too. 

    Promising review: "I love this bag! Great quality and big enough to hold all my makeup I will be using that day." —Jayme

    Now that you know how to make your own custom kit for the holidays, it's time to get to work.

    Tarte Custom Kit with products scattered
    Tarte / Via Tarte

    You are allowed to build up to three kits per order — so shop for you and two friends at the same time!

    Be sure to build your kit ASAP – this sale only lasts until 11/4!

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    The reviews for this post have been edited for length and clarity.