Melbourne local Andrew was the inspiration behind the promotion, after he got this burger tattooed on his inner upper thigh, simply because it was the best burger he'd ever eaten.
"My only regret is not getting it bigger," he told BuzzFeed.
Café 51 co-founder Steve Agi told BuzzFeed six people have gotten similar tattoos prior to the promotion. People now have to register their interest online, and Agi says they've received over 3,000 applications in just three days.
