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    Apr 3, 2020

    BuzzFeed Traffic Update

    After Setting a Lifetime Reach Record in December 2019, BuzzFeed’s Truth and Joy Content Resonates with Massive Audience

    New York, NY -- Updated April 3, 2020 -- BuzzFeed, the world’s leading tech-powered media company, revealed today months of record-breaking traffic to its content across the BuzzFeed network on both its O&O websites and social pages. The company released the following stats:

    Q1: 2020

    MARCH 2020

    • Since the beginning of March, BuzzFeed’s O&O websites (BuzzFeed.com and BuzzFeedNews.com) are up 41% for unique visitors year over year. (Source: BuzzFeed Internal Data.)

    • BuzzFeed had more than 1.2B pageviews across its O&O websites during the month of March. (Source: BuzzFeed Internal Data.)

    FEBRUARY 2020

    • In the U.S., BuzzFeed.com had 64 million unique visitors in February 2020, up 29% YoY and holding a strong lead over competitive websites like Vox (35M UV), PopSugar (25M UV) and Vice (24M UV). (Source: comScore Media Metrix; Media Trend, Multi-Platform – Feb 2019 - Feb 2020.)

    Q4: 2019

    DECEMBER 2019

    • BuzzFeed ended 2019 by hitting a lifetime U.S. reach record in comScore for December with more than 92 million unique US visitors across its O&O, YouTube and Snapchat platforms. (Source: comScore Media Metrix; Media Trend, Multi-Platform – Dec 2018 - Dec 2019.)

    • BuzzFeed averaged 16 million more monthly unique visitors in Q4 2019 compared to Q4 2018. (Source: comScoreMedia Metrix; Media Metrix, Multi-Platform – Dec 2018 - Dec 2019.)

    • BuzzFeed garnered more than 2.6 billion social video views in Dec 2019 across major social platforms - YouTube, Facebook, Instagram, and Twitter. (Source: Tubular Cross-platform Views (YT, FB, IG, TW), Dec 2019.)