We're Just Getting Started, As Candidates Buy Ads In South Carolina

The move suggests that Rick Perry is planning on staying in the race at least through January 21.

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A Republican operative tells BuzzFeed that Rick Perry placed a $265,000 media buy in South Carolina -- a sign that his candidacy will likely go on at least until the January 21 primary, which may be the last shot for a conservative candidate to consolidate support to truly challenge the frontrunning Mitt Romney.

A group backing Ron Paul is also planning to spend almost $200,000 in the state, while Romney has reportedly reserved about $250,000 worth of television time.

Contact BuzzFeed Politics at ben+politics@buzzfeed.com.

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