Social Media Week - “The Golden Age Of Digital Storytelling” - New York - February 21, 2013

Panelist: Jon Steinberg, President & COO, BuzzFeed Hearst Tower 300 W. 57th Street New York, NY

The Golden Age of Digital Storytelling

speakers: Jon Steinberg, President & COO, BuzzFeed
Lee Nadler, Marketing Communications Manager, MINI USA
Sabrina Caluori, Vice President, Social Media and Performance Marketing, HBO & Cinemax
moderated by: Josh Sternberg, Media & Publishing Reporter, Digiday

Online marketers are at the cusp of a new golden age for advertising. Digital advertising not only defies global scope and scale in real time that traditional advertising can’t reach, but it’s also a chance for marketers to engage with users on a more personal level via social media. Great brands are becoming storytellers and being rewarded when they inspire consumers to share their stories with their friends. Jon Steinberg, President & COO, BuzzFeed will share how smart brands can earn true word-of-marketing with the right branded content.

Check out more articles on!

  Your Reaction?
    Hot Buzz

    The Best Beauty And Fashion Trends Of 2016


    Sorry, But Maisie Williams Was Actually The Best-Dressed Person At The Golden Globes

    Now Buzzing