Whether you know it or not, the content you share with friends says a lot about your identity. We automatically share the type of content we feel a genuine attachment to and believe our friends will identify with and relate to as well. Whether’s it’s a form of social disruption that becomes part of our culture or a branded post, Jeff Greenspan, Chief Creative Officer, BuzzFeed and Mike Lacher, Creative Director, BuzzFeed will discuss the creative process from start to finish and how and why good creative content can prompt users to respond, bond and connect with other users on the same emotional level.
- Saturday is Trump's 100th day in office. We found an average of about one false statement per day from him and his aides so far 💯
- A luxury event called Fyre Festival turned into a total shitshow. Headliners dropped out and guests tweeted photos of bare-bones food and lodging 😱
- American Airlines gave workers a raise — to the highest pay in the industry — and Wall Street is furious. The company's stock has been falling since Thursday.
- A teen had a remarkably petty response when her ex asked for his prom money back: She paid him in all pennies 😏