Big data has provided new and powerful insights into consumer behavior and the rapid growth of digital and social technology has created a wealth of opportunities for brands to be impactful and engaging with their messaging. Brands succeeding in today's culture have built meaningful experiences through the use of big data, relevant, real-time content, and emerging digital ad formats.
Experience Digital is one of the premier digital advertising events of 2014. It is your opportunity to look behind the curtain and see how brand marketing experts are utilizing these latest trends. We have assembled some of the most respected voices in the digital space for a full day of valuable insight and inspiration. Session topics include transforming big data into big impact, evolving social media from side to central, creating content at the speed of social, and an exploration of emerging digital ad formats.