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Melissa-Mindy Trump-Hilton

Amy Sedaris has a new identity and she's popping up everywhere.

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She's got a busy MySpace page, a profile on and is now a columnist for TMZ. Viral marketing? Online performance art? Desperate cry for attention? Who knows.

Editorial note: Whoa! You've found a super-old post here on BuzzFeed, from an earlier era of the site. It doesn't really represent where we are anymore, and may in fact be totally broken, but we're leaving it up as a part of our early history.