Judd Apatow vs. Kevin Smith

Kevin Smith’s attempt to exploit the “I’m F*cking” celebrity video phenomenon to promote his new movie Zack and Miri Make a Porno feels like a mediocre version of a Judd Apatow-style viral stunt, especially since the movie features Apatow veterans Seth Rogan and Elizabeth Banks.

This leads some to wonder: In a world with Judd Apatow, is Kevin Smith still relevant?

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