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#Mamming was created by Michelle Lamont and Michelle Jaret.
They wanted to encourage both men and women to get a mammogram early if they suspected a problem.
It aimed to create a less-awkward taboo around mammograms.
So far THOUSANDS have submitted their own #mamming photos.
Just use the hashtag #mamming when uploading a photo.
Anyone can do it.
There are no restrictions.
Seriously, anyone.
And anything.
Where you do it is up to you!
So go on, give it a go.
And make #mamming VIRAL
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