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Fake foods are ubiquitous, but most Americans fail to realize that they are being duped. While it may seem harmless to consume a type of cheese that is not, in fact, from a specific region in Italy, as often occurs with the consumption of ersatz Parmesan cheese, the implications of this fraud are far-reaching. One book 'Real Food/Fake Food: Why You Don’t Know What You’re Eating and What You Can Do About' exactly tackles this and is an investigative overview of the food industry’s often intentional efforts to mislead consumers. Below are Key Takeaways from the book. http://go.instaread.co/real-food-fake-food-larry-olmsted/