Lane Kiffin has had what some might call an eventful coaching career.
Another way of putting it is that his personal connections and self-promotion skills have allowed him to remain prominently employed despite increasingly extensive evidence that he is about as good at coaching as Cleveland is at being a city.
In 1975, Lane Kiffin was born. His father was/is legendary NFL defensive coordinator Monte Kiffin. This was/is the high point in Lane Kiffin's career.
In 2001, at age 26, he began working for USC, eventually rising to become offensive coordinator.
In 2007, Al Davis hired him to become the head coach of the Oakland Raiders when he was only 31. He went 5-15 before being fired midseason as Davis accused him of being a liar.
Kiffin immediately landed on his feet as coach of Tennessee. In his first year, 2009, the team went 7-6. At one point in the year Kiffin committed an NCAA recruiting violation by publicly accusing Florida coach Urban Meyer of a recruiting violation.
And then in 2010 Kiffin quit — to become head coach at USC.
A single 7-6 season in which he'd consistently been a public embarrassment was all USC's athletic department needed to see! "We gotta get this guy, he's solid gold!" said USC's athletic department.
You'll never f---ing guess how it's gone for Kiffin at USC.
Yes, it has gone badly.
Despite elite recruiting classes (sales = Kiffin's strength), the team's performance has ranged from OK to bad. Kiffin's USC teams are currently 3-10 against ranked opponents.
Kiffin's public relations game remains as shrewd as ever. In 2012 he told reporters he'd never vote USC #1 in the USA Today coaches' poll. USA Todayimmediately revealed that he had in fact JUST voted USC #1 in their coaches' poll.
The worst has come this year. Kiffin's 2010 recruiting class was the best in the country, and those players have now had four years in Kiffin's system...and a few weeks ago they lost 10-7 to Washington State. At home.
Instead of facing questions from actual reporters in the week after the loss, Kiffin staged a FAKE PRESS CONFERENCE, taking questions from an athletic department staffer, and released it on YouTube.
Lane Kiffin is as good at public relations as New Jersey is at being a state.