The dress is from the Fall-Winter 2016 season, so it's been on the streets for a few months now. The creator of the blog, Lulu Krause, has been taking and collecting pictures ever since, and she's managed to compile hundreds of them.
Here's someone wearing it in Budapest, Hungary:
And then there's this woman on the beach in Corralejo, Spain in the very same dress:
The blog's creator has said that her blog and the dress it's based on have become so popular that it's put her in touch with people she hasn't spoken to in years.
Sure, maybe it's not the best dress for active lifestyles (or for haling a cab in), but it seems to be a good option for wearing to the beach.
And it's nice and comfortable for when you're traveling.
It even looks good in the bad lighting on elevators.
It's good for going out to get drinks in.
Or for... wearing on escalators?
Or for wearing to buy more clothes at Zara!
It's actually a great dress for clothes shopping, because when you're getting changed, all you need to do is lift your arms up and it's off!