The Sochi mascots look great in the Russian Olympic promo materials.

But their real-life actualizations are terrifying.

Especially the "polar bear" one.

People have dubbed the atrocity "Nightmare Bear."
Sochi Mascot, Nightmare Bear, will haunt your dreams.
But Nightmare Bear's reveal at the opening ceremonies melted retinas.
Viewers recoiled in terror.
Jurij (10) sees #Sochi #Olympics2014 mascot for the first time
And the internet went to work on Nightmare Bear.
welcome to your nightmares
Oh man, I'm so stoned right now
Comparisons:
Is the Sochi mascot doge?
@JonathanHaynes you are correct, the official mascot of the Sochi Olympics is doge.
The olympic mascot reminds me of something #sochi


ok dave MT @daudig: A Sochi mascot named Teddy Ruxputin
Did the #SochiMascot at the #OpeningCeremony look a lot like a super high Pedobear? http://t.co/UVS5rdT12A


Seriously, no one remembers the inspiration for the Olympics mascot bear?


Some saw irony.
#Russia passes #anti-gay legislation, has giant BEAR as a #Sochi mascot. Makes sense!
And everyone wondered collectively why Russia didn't just dig up the happy Olympic bear from the 1980s...

